Allianz Travel Insurance Survey Finds Traveler Reviews are Trusted by Most Americans
User-generated-reviews are an important source of information for consumers booking tripsTravel reviews are often the first place consumers go when deciding where to take their families on vacation, according to findings in the Allianz Travel Insurance Vacation Confidence Index. Highlighting the importance of user-generated-reviews in a traveler’s decision making process, the survey found that four out of five (77%) Americans who are confident they will take a vacation this year, find other travelers reviews to be “trustworthy.” Just one in six (16%