﻿<?xml version="1.0" encoding="utf-8"?><rss version="2.0" xmlns:media="http://search.yahoo.com/mrss/"><channel><title>Cision News</title><link>https://news.cision.com</link><description>Cision is the leading global provider of media research, distribution, monitoring and evaluation services. With over 40 locations throughout the world, Cision provides the insight, expertise and intelligence that improve performance and build reputations.</description><pubDate>Tue, 09 Jun 2026 11:17:10 GMT</pubDate><image><title>Cision News</title><width>146</width><height>60</height><link>https://news.cision.com</link><url>https://news.cision.com/Content/img/news-logo.png</url></image><item><title>AMEC Survey Reports --  Boost to Measurement Sector as More Clients Show Interest</title><link>http://news.cision.com/amec/r/amec-survey-reports----boost-to-measurement-sector-as-more-clients-show-interest,c9267927</link><guid isPermaLink="false">cision502031</guid><description><![CDATA[LONDON, 31st May, 2012 – A sharp increase in client interest in measurement and evaluation in the last year is reported by the International Association for Measurement and Evaluation of Communication (AMEC (http://amecorg.com/)).

In new research published by AMEC, 71% of members reported that senior level communications professionals in client organisations were driving the client interest.

Another new trend is that that 85% of AMEC members have seen an increase in the number of clients asking about social media measurement for the first time. More than eight in ten (83%) also]]></description><pubDate>Thu, 31 May 2012 14:00:00 GMT</pubDate></item><item><title>Coalition aims to establish global standards for social media measurement</title><link>http://news.cision.com/amec/r/coalition-aims-to-establish-global-standards-for-social-media-measurement,c9169702</link><guid isPermaLink="false">cision400977</guid><description><![CDATA[LONDON and NEW YORK, October 4, 2011 – Three leading communications groups have formed a new coalition to define, develop and promote industry-leading standards for social media measurement.
The coalition aligns top communications research and measurement consultants from the International Association for Measurement and Evaluation of Communication (http://www.amecorg.com/amec/index.asp) (AMEC), Council of PR Firms (http://prfirms.org/) (CPRF) and Institute for Public Relations (IPR (http://www.instituteforpr.org/)). The coalition builds on prior work and related initiatives by the three]]></description><pubDate>Tue, 04 Oct 2011 12:00:00 GMT</pubDate></item><item><title>AMEC Webinars Will Advance Thought Leadership and Best Practices in Communications Research and Measurement</title><link>http://news.cision.com/amec/r/amec-webinars-will-advance-thought-leadership-and-best-practices-in-communications-research-and-measurement,c9130523</link><guid isPermaLink="false">cision354313</guid><description><![CDATA[First Event Scheduled for Tuesday, 14th June; Series to Continue Through 2011
LONDON, 3 June, 2011 – AMEC (http://www.amecorg.com/amec/index.asp) (The International Association for the Measurement and Evaluation of Communication) today announced the AMEC Leadership Series – thought-leadership webinars that examine and promote emerging best practices in reputation measurement.

The initial webinar, “Reputation Management: The View from the C-Suite,” led by Daniel Diermeier, Professor of Management at the Kellogg School of Management of Northwestern University, has been scheduled for Tuesday,]]></description><pubDate>Fri, 03 Jun 2011 14:00:00 GMT</pubDate></item><item><title>Measurement sector steps out of recession with double digit growth</title><link>http://news.cision.com/amec/r/measurement-sector-steps-out-of-recession-with-double-digit-growth,c9123239</link><guid isPermaLink="false">cision346975</guid><description><![CDATA[LONDON, 16th May, 2011 – The International Association for Measurement and Evaluation of Communication (AMEC) has published new research which shows that the sector has emerged from recession with double digit growth over the past 12 months.

AMEC members reported industry growth of 14% in year 2009/10 compared with 2% in the previous 12 months period.

The results are shown in the International Business Monitor study from AMEC, which is the most comprehensive overview of firms engaged in the media intelligence sector on a worldwide basis. A record member response rate of 89% was]]></description><pubDate>Mon, 16 May 2011 13:00:00 GMT</pubDate></item><item><title>Global leaders aim to prove communication industry's value</title><link>http://news.cision.com/amec/r/global-leaders-aim-to-prove-communication-industry-s-value,c9123204</link><guid isPermaLink="false">cision346976</guid><description><![CDATA[LONDON, 16th May, 2011 – A worldwide campaign is being launched in June to show how public relations measurement can result in improved brand equity, corporate reputation, employee engagement, stock price and other business objectives.
The first step is a survey into the attitudes of communicators towards programme measurement – and the new thinking which is needed to get business leaders to place more value on public relations activity.
The results will be presented in a session called the Measurement Agenda 2020 at the European Summit on Measurement in Lisbon (http://www.regonline.co.uk/]]></description><pubDate>Mon, 16 May 2011 13:00:00 GMT</pubDate></item><item><title>European Summit to develop Global Standards for Social Media</title><link>http://news.cision.com/amec/r/european-summit-to-develop-global-standards-for-social-media,c9123228</link><guid isPermaLink="false">cision346977</guid><description><![CDATA[LONDON – May 16, 2011 – AMEC, the International Association for Measurement and Evaluation of Communication, and the Institute for Public Relations have announced a workshop at their European Summit that aims to be the first step towards building Global Standards in social media measurement.

The workshop, to be held on June 8 as the first day of the European Summit on Measurement, is called “Towards Global Standards in Social Media Measurement”. The IPR and PRSA have now confirmed the results will subsequently be debated at the North American Summit on Measurement (http://www.]]></description><pubDate>Mon, 16 May 2011 13:00:00 GMT</pubDate></item><item><title>Summit agrees framework of global programme measurement standard</title><link>http://news.cision.com/amec/r/summit-agrees-framework-of-global-programme-measurement-standard,c498817</link><guid isPermaLink="false">cision314504</guid><description><![CDATA[BARCELONA, 18th June, 2010 - Delegates from 33 countries have agreed to create the 'Barcelona Declaration of Research Principles', the first global standard of PR measurement.
The agreement came at the 2nd European Summit on Measurement after the leaders of five global PR and measurement and evaluation bodies and 200 delegates voted overwhelmingly to adopt seven key principles. The ‘Barcelona Declaration of Research Principles’ are:
1. Goal setting and measurement are fundamental aspects of any PR programmes.
2. Media measurement requires quantity and quality – cuttings in themselves are]]></description><pubDate>Mon, 21 Jun 2010 12:23:04 GMT</pubDate></item><item><title>Summit agrees framework of global programme measurement standard</title><link>http://www.cisionwire.co.uk/amec/r/summit-agrees-framework-of-global-programme-measurement-standard,c498800</link><guid isPermaLink="false">cision267029</guid><description><![CDATA[BARCELONA, 18th June, 2010 - Delegates from 33 countries have agreed to create the 'Barcelona Declaration of Research Principles', the first global standard of PR measurement.
The agreement came at the 2nd European Summit on Measurement after the leaders of five global PR and measurement and evaluation bodies and 200 delegates voted overwhelmingly to adopt seven key principles. The ‘Barcelona Declaration of Research Principles’ are:
1. Goal setting and measurement are fundamental aspects of any PR programmes.
2. Media measurement requires quantity and quality – cuttings in themselves are]]></description><pubDate>Mon, 21 Jun 2010 11:59:27 GMT</pubDate></item></channel></rss>