American Tortoise Rescue Shellebrates World Turtle Day Monday May 23

Join in the Fun with Contests, Prizes and a Free Party Pack

Malibu, CA – May 21, 2016 – American Tortoise Rescue (ATR), a nonprofit organization established in 1990 for the protection of all species of tortoise and turtle, is celebrating its 16th annual World Turtle Day® on May 23rd. The day was created by ATR to celebrate and protect turtles and tortoises and their disappearing habitats around the world. 

         Now celebrated around the globe, turtle and tortoise lovers are taking “shellfies” and holding “shellebrations” in the US, Canada, Pakistan, Borneo, India, Australia, the UK and many other countries. Some of the highlights to make the day special, include:  

  • Everyone can join the party at home, at a pub or at work! ATR created a World Turtle Day® Party Pack that can be accessed for free here
  • Like the World Turtle Day page on Facebook and join more than 17,000 fans who are enjoying photo, baking and other contests and prizes in honor of World Turtle Day®.
  • Follow @WorldTurtleDay on Twitter where last year thousands of people tweeted #worldturtleday helping spread the good word about shelled friends.
  • Mobile Loyalty Club members are being randomly selected for great prizes like t-shirts and Starbucks turtle mugs. Join the club by texting “turtles” to 51555.

Since 1990, Susan Tellem and Marshall Thompson, the founders of ATR, have rescued and rehomed 4,000 tortoises and turtles to caring homes. For answers to questions and other information visit or send e-mail to; on Twitter @worldturtleday; and like World Turtle Day on Facebook and Instagram.  

Media Contact:

Susan Tellem,, 310-613-3504 (please do not publish phone #)

Photos available. Please note World Turtle Day® is trademarked – please use registered symbol.

Suggested Tweet:  #shellebrate #WorldTurtleDay May 23! Download our free party pack here


About Us

American Tortoise Rescue is a nonprofit founded in 1990 for the protection of all species of turtles and tortoises. We have rescued more than 3,000 since our inception. Foundlings that cannot be adopted because of ill health remain in the care of ATR for the remainder of their lives. ATR acts as a clearinghouse for information about turtle care. We work to abolish “live market” slaughter of turtles in the US, the cruel importation and exploitation of a variety of species and protecting the desert tortoise.


Documents & Links

Quick facts

celebrate and protect turtles and tortoises and their disappearing habitats around the world
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tweet #shellebrate #worldturtleday
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Free Party Pack here
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