AniCura accelerates its digital journey

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AniCura recruits new team to drive digitalisation and shape the future of veterinary care.

Emma Strömfelt, previously Head of Innovation at Nordic retail bank Swedbank, has been appointed Chief Digital Officer (CDO) at AniCura. Emma Strömfelt joins AniCura in October and brings a wealth of experience from the gaming, e-commerce and app development industries.

- I am impressed by AniCura’s journey and look forward to developing veterinary care with new digital services for pet owners. In the future, an area like artificial intelligence could play an important role in preventing and diagnosing diseases and in some regards, we might pave way for human health care, says Emma Strömfelt, new CDO at AniCura.

AniCura’s digital team is further strengthened by the additions of Sofia Landström and Emma Dahlbäck. Sofia Landström joins AniCura as Group Manager Online and was previously Head of Business Development at e-health provider “Doktor 24”. She has a long background as entrepreneur and CEO in human health care. In addition, Emma Dahlbäck, previously Head of IT Operations at a Swedish telecom operator, joins AniCura as Head of IT.

- We are pleased to have recruited a strong team to AniCura and have high expectations on how we will digitalize AniCura and accelerate the rollout of digital services. The team’s combined experiences of digitalisation and health care will be key to meet changing expectations on veterinary care, says Peter Dahlberg, CEO AniCura.

AniCura was founded in 2011 as the first merger of animal hospitals in the Nordic region. Since then, the company has grown to 4,500 employees at 225 clinics in seven European countries.

For more information, please contact
Maria Tullberg, Group Communications Manager, +46 736 268 886

About AniCura

AniCura is a family of well-known animal hospitals and clinics specialised in veterinary care for companion animals. Born out of the idea that sharing resources creates opportunities for better veterinary care, the company was established in 2011 as the first merger of companion animal hospitals in the Nordic region. Today, AniCura is a role model within specialised veterinary care and a valued partner for pet owners and referring veterinarians across Europe.

The company offers a wide range of high quality medical services covering preventive and basic health care as well as advanced diagnostics, internal medicine, intensive care, surgery and orthopaedics. AniCura also provides rehabilitation, physiotherapy and dietary advice and offers selected pet food and care products.

AniCura provides modern, high-quality veterinary care for pets at 225 European locations and creates peace of mind for pet owners through excellent access and patient safety. Every year, AniCura’s 4,500 passionate veterinary professionals attend to more than two million companion animal patients. AniCura is a trusted training and referral body.

For information on how AniCura is working to shape the future of veterinary care, please visit our website www.anicuragroup.com

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I am impressed by AniCura’s journey and look forward to developing veterinary care with new digital services for pet owners. In the future, an area like artificial intelligence could play an important role in preventing and diagnosing diseases and in some regards, we might pave way for human health care
Emma Strömfelt, new CDO at AniCura