Aspiro in joint venture with Norway's largest music chain to launch music streaming service Wimp

Aspiro, listed on Nasdaq OMX Nordic Exchange, has today entered into a joint venture with Platekompaniet, which is Norway's largest retail chain within music. Together they are starting the company Kompanjong AS and will launch the music streaming service Wimp in Norway. The launch will take place this autumn.

– We are very proud and delighted to have the opportunity to launch our streaming service in Norway, together with the country's biggest player within music. Platekompaniet’s skills in music and Aspiro’s technology will make Kompanjong to a very strong player when Wimp is to be launched in Norway, states Gunnar Sellæg, CEO of Aspiro. With the music service that goes under the working title Wimp you can listen to music streamed over the Internet on your computer or your mobile phone. The music is also available for download. Present are over 2.5 million songs in the repertoire. Wimp is currently being tested by several thousand users in Norway, in cooperation with Telenor and Platekompaniet. Aspiro, Platekompaniet and Telenor have already an established partnership around music and are planning to expand this cooperation to include the music streaming service Wimp. – It's great that Platekompaniet and Aspiro ensure that Wimp gets the best growth conditions and it is also important and gratifying for Telenor to continue as a partner. We have for several years offered download of music for mobile phones and computers. The next step, we could not take alone, and we are proud to soon be able to launch one of the best programs for streaming music, says Thang Manh Tran, responsible for music at Telenor. This information is mandatory for Aspiro AB (publ) to publish pursuant to the Swedish Securities Markets Act and/or the Swedish Financial Instruments Trading Act. This information was submitted for publication at 8:30 a.m. on 7 September 2009.

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Aspiro is a media technology company on the forefront in the ongoing redefinition of music consumption. Through its subscription services WiMP and TIDAL, the company offers a complete music experience with HiFi quality audio and integrated editorial, magazine and video. In parallel, Aspiro is a content provider to the online media industry through RADR, helping its partners to attract and retain visitors on their web sites. See more on www.aspiro.com

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