Attendo’s tango concerts for seniors draw full houses
On Sunday September 18th, the final concert of Attendo´s “Tango in my heart”-tour is held in Oulu, Finland, with yet another full house. After the success, Attendo is planning to continue the tour in smaller scale starting later this fall.
Attendo has a long experience of working systematically to activate seniors in order to improve quality of life and thereby the quality of the care they receive. With the explicit purpose of creating a memorable experience for both seniors and relatives, Attendo has been arranging tango concerts all around Finland since spring, with artists Marita Taavitsainen and Mikael Konttinen on stage.
Three free-of-charge concerts for seniors and relatives have already been held to full houses in Tampere, Turku and Jyväskylä. With another sold-out venue in Oulu this coming Sunday, almost 3,000 persons have been given the chance to experience the performance of familiar tangos, popular evergreens and other classic tunes that have special place in the hearts of the audience.
“It has been great to see how gratified and touched the audience has been. Many of our clients and their relatives have been entertained and received a memorable moment to share. They especially appreciated that Marita Taavitsainen and Mikael Konttinen have come to meet the audience during the intermission and after the gig. Many seniors have had an opportunity to chat with and even hug their favorite artists, something that has evoked strong emotions,” says Anu Kuula, Chief marketing officer in Attendo Finland.
“Appraisal from the audience has been overwhelming. It’s not very often that residents in nursing homes get an opportunity to enjoy a concert. We are happy to be able to offer this opportunity, and want to thank Mikael and Marita for creating an atmosphere filled with warmth and joy”, says Anu Kuula.
After the success, Attendo is planning to extend the “Tango in my heart”–tour. Starting later this fall, Marita Taavitsainen and Mikael Konttinen will go for a tour in 20 Attendo Nursing homes all around Finland. These concerts will be more intimate events where residents and relatives can enjoy acoustic versions of the classics in the cozy atmosphere of Attendo’s Mummola nursing homes.
Attendo “Tango in my heart”–tour dates
Attendo AB (publ)
For further information, please contact:
Lauri Korkeaojoa, Communications Manager Finland
Phone: +352 44 0788 282
Stefan Svanström, Communications Director Attendo
Phone: +46 708 67 38 07
Attendo - the leading care and healthcare company in the Nordics
Attendo is the leading private provider of publicly financed care and healthcare services in the Nordic region. The company was founded in 1985 and was first to provide outsourced care for older people in Sweden. In addition to care for older people, Attendo provides care for people with disabilities, individuals and families, and, in Finland, healthcare and dental care. Attendo has 19 000 employees and is locally anchored with over 500 operations in more than 200 municipalities in Sweden, Finland, Norway and Denmark. www.attendo.com