Basware accelerates shift to service business culture
Mika Röykkee appointed as Head of Digital Customer Experience
Espoo, Finland, 20 November 2017 – Basware, the global leader in networked purchase-to-pay solutions, e-invoicing and innovative financing services, has appointed its UX director Mika Röykkee to lead the company’s digital customer experience journey. With this appointment, Basware strengthens its shift to service business culture.
Röykkee and his team will work to ensure that Basware’s digital customer journeys are in place with company level facilitation and ownership.
“All our internal and external digital environments have to be aligned in the eyes of our customers. We need to continue designing networked P2P offering as an integral part of our digital customer journey. Customer scope has to go all the way from marketing to sales and from product development to customer support,” says Röykkee.
“With a holistic and solid way of working on our digital customer experience, we’ll make our customer-centered business model even stronger than before. This all means faster time to market by aligning product development and deployment so that our customers can swiftly get the best value out of our solutions,” summarizes Basware’s CEO Vesa Tykkyläinen.
Röykkee has 23 years of expertise in the area of Customer & User Experience. Before joining Basware 2014, he managed Rovio Entertainment’s user research activities related to the entire entertainment ecosystem. He also has worked at Teagle Group, Solutions Space and Nokia, where he held several UX related roles between 1999-2009.
Basware is the global leader in providing networked purchase-to-pay solutions, e-invoicing and innovative financing services. Basware’s commerce and financing network connects businesses in over 100 countries and territories around the globe. As the largest open business network in the world, Basware provides scale and reach for organizations of all sizes, enabling them to grow their business and unlock value across their operations by simplifying and streamlining financial processes. Small and large companies around the world achieve significant cost savings, more flexible payment terms, greater efficiencies and closer relationships with their suppliers. Find out more at www.basware.com.
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