Stockholm, January 22, 2013 – Bayn Europe and the Barentz Group have signed an agreement for a long-term cooperation regarding the supply and distribution of EUREBA – a line of high quality Stevia extract blends supplied by Bayn – after 20 months of fruitful cooperation. The agreement gives Bayn access to the elaborate European Barentz’ customer base- and distribution channel. The demand for Stevia is growing and this cooperation secures Barentz’ supply of Stevia throughout the European market.
“Barentz is a very good partner for Bayn because of its food ingredients expertise combined with its wide network of customers within the food industry in Europe,” says Lennart Holmström, Chairman of Bayn. “We expect a significant growth of sales in 2013. With this collaboration we can both focus on our main areas of expertise: Barentz on the route to market and Bayn on technical support and product development.”
The two companies will also cooperate in Research & Development to develop Stevia application recipes for their customer base.
“We are happy that our cooperation with Bayn now is established on a long-term basis,” says Geert Ingelbert, Vice President of Barentz Food Solutions: “We see that the demand for Stevia is growing. Since our focus is on quality, service and innovation, we want to offer our customers the highest quality Stevia on the market. EUREBA is a quality...