Blooball gets exclusive distribution rights for Blaupunkt in Northern Europe
Blooball AB is chosen partner and receives exclusive distribution rights for Blaupunkt products in the Nordic and Baltic countries. Blooball is a new distribution company for consumer electronics, the vehicle industry, as well as technology and lifestyle markets.
Due to the worldwide economical and market changes, and with the needs to be prepared for future new challenges, Blaupunkt has decided to restructure its global sales and distribution strategy. With the new Blaupunkt AudioVision GmbH, Blaupunkt will supply all markets through distributors, who will import, market and sell Blaupunkt products locally. For the Nordic and Baltic countries, Blooball AB has exclusively been selected to fulfil the functions of the distributor of Blaupunkt AudioVision GmbH. “To receive the exclusive rights to sell Blaupunkt products in all the northern European countries, fits perfectly to our business plan, which is to be the best distributor of high quality products from global brands to our customers,” says Johan Lilja, CEO at Blooball AB. “Blaupunkt has a portfolio of car multimedia and audio vision products that completes the range of products that we offer our customers. Together with our distribution of consumer electronics, technology and lifestyle products, Blaupunkt brings a heritage of stability, quality and very high brand awareness,” says Andreas Hållvik, Director of Sales and Marketing at Blooball AB.