Call for a single european standard to measure efficiency of indoor air cleaners

Stockholm, 3 May, 2012The European Commission needs to do more to provide consumers a level playing field on which to make decisions about the efficiency of indoor air cleaners, says the world’s leading indoor air cleaning company, Blueair. The company says lack of a single system means that consumers struggle to compare different air cleaning products that use different systems.

Blueair says that with indoor air in homes and offices reaching levels 100 times worse than the air outside, there is an urgent need for consumers to be given accurate information about indoor air cleaners. Blueair is lobbying the European Commission to adopt the ‘Clean Air Delivery Rate’ system used in the United States.

“The Clean Air Delivery Rate (CADR) system makes it easier for consumers wanting to protect them- selves from polluted indoor air to make informed choices by being able to compare products in a meaningful way,” said Johan Wennerström, Blueair Research and Development Manager.

Measuring how efficient air cleaners are at removing pollen, dust and smoke from indoor air, CADR was developed by the Association of Home Appliance Manufacturers (AHAM), an impartial organi- zation overseeing standards, testing and verifications for air cleaners. CADR is the only air cleaner standard recognized nationally in the United States.

“Blueair has produced a detailed White Paper explaining how the air inside our homes and work- places is potentially harmful to the health and wellbeing of Europe’s 500 million citizens. We have sent the White Paper to all 754 Members of the European Parliament as part of our efforts to lobby the European Commission to drive the adoption of the CADR system used in Europe,” Johan Wenner- ström said.

“Many, if not most European consumers are simply unaware of the scale of the indoor air pollution problem, which has been linked by medical research to such health effects as headaches, respira- tory problems, chronic coughs, eye irritation and lethargy. People suffering ailments such as asthma, allergies and lung diseases are extremely vulnerable to indoor air pollutants such as chemicals being released by hairsprays, oven-cleaners, laundry-aids, pesticides and floor and furniture polish.”

Notes for editors

Since being founded in 1996 in Sweden, Blueair has become a global success story with hundreds of thousands of satisfied customers around the world. Sold in over 50 countries, Blueair’s three larg- est markets are the USA, China and Japan. The company has won multiple international awards for design and performance bearing witness to the company’s success at addressing the problems associated with indoor air polluted by allergens, viruses and bacteria. Blueair products undergo third party testing by the U.S. Association of Home Appliance Manufacturers (AHAM) and its Clean Air Delivery Rate (CADR) program to independently verify the performance of its products.


About Us

Sold in over 50 countries around the world, Blueair air purifiers deliver cleaner indoor air for enhanced user health and wellbeing in homes and offices more efficiently than any competing product. A Blueair air purifier, innovated in Sweden, works silently to remove allergens, asthma triggers, viruses, bacteria and other airborne pollutants from all indoor environments. Founded in 1996, Blueair has production facilities in China, Sweden and the USA. For more information about Blueair, please visit