Southport campaigner turns the fourth plinth pink

Press release For immediate release: 22 September 2009 Press contact: Emily Snelling, 020 7749 4102 esnelling@breastcancercampaign.org Southport campaigner turns the fourth plinth pink On Tuesday 22 October, Stuart Tomlinson took up his position on Trafalgar Square’s fourth plinth as part of Anthony Gormley’s ongoing ‘One and Other’ project and to raise funds for Breast Cancer Campaign’s wear it pink day. Stuart, a structural engineer from Southport, moved to London just a few weeks ago and is one of 2,400 lucky people, selected out of thousands of applicants, to appear on the fourth plinth. Stuart wanted to use his slot on to help Breast Cancer Campaign raise awareness of its annual wear it pink day which takes place on Friday 30 October, and people all over the UK will be wearing pink and donating £2 to help fund Campaign’s vital research. Stuart wore pink and released a series of pink balloons from the plinth to help kick start the wear it pink fundraising activity. He has been raising money via his justgiving site www.justgiving.com/stuart-tomlinson1 Raising money for breast cancer research is a cause close to Stuart’s heart as his mother Kim, who lives in Southport, was diagnosed with breast cancer just one year ago. She has undergone successful treatment and is making a steady recovery from the disease. He will also be taking part in ‘Run to the Beat’ on Sunday 27 September in London where he will take on a half marathon to raise money for Campaign. Stuart said; “My mum was treated for breast cancer recently so I really wanted to use my time on the plinth to raise awareness and money. Campaign fund vital research into the disease and I am proud to be wearing pink on the plinth, hopefully it will encourage lots of people to wear it pink on Friday 30 October!” Last year over one and a half million people took part in wear it pink raising a staggering £3.5 million for breast cancer research to help improve survival rates for the one in nine women who experience breast cancer during their lifetime. For only £2 Campaign challenge you to wear it pink on Friday 30 October, at work, at home or at school and help save lives. Visit www.wearitpink.co.uk or call 0800 107 3104 to register now. Ends Notes to editors • Breast Cancer Campaign aims to beat breast cancer by funding innovative world-class research to understand how breast cancer develops, leading to improved diagnosis, treatment, prevention and cure • The charity currently funds 101 projects worth almost £14.2 million in 41 locations across the UK and Ireland • Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women • In the UK, nearly 46,000 new cases of breast cancer are diagnosed each year - that’s 125 a day • Visit www.breastcancercampaign.org

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Breast Cancer Campaign’s mission is to beat breast cancer by funding innovative world-class research to understand how breast cancer develops, leading to improved diagnosis, treatment, prevention and cure.

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