DICKIES SPONSOR UK MOTO-DURO EVENTS™

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Dickies, the internationally renowned Streetwear and Workwear brand are sponsoring UK Moto-Duro Events™ for the second year running.

Dickies are sponsoring the plaques for the winners and the riders clothing.

UK Moto-Duro Events™ was formed eight years ago as a result of the increasing demand for race events by a team of Quadbike and Motorcycle Professionals wishing to pioneer the UK’s Quad and Enduro scene.

The series continues to grow each year with over 2,500 registered competitors in 2012. Racers range from as young as six years old with our oldest competitor being 60. They host rounds of the UK Pro National Championships and are proud to have them regularly described by national riders, promoters and the media as some the best and most challenging events in the UK.

Fred Nandi Commercial Director for O.R.E Events South West commented: “Our events continue to grow year on year enjoyed by race-goers and spectators for many years, so when we had the opportunity to work with Dickies is was a natural fit with our brand territory. Dickies clothing is not only functional but through innovative Hi-Visability clothing and protective work wear adds a vital safety element. O.R.E Events has had a very good relationship with Dickies Clothing. Over the past few years Dickies has proven to be a great brand to work with and we hope to continue our relationship for years to come.”

Maurice Morton, Sales & Marketing Director at Dickies added: “This is the second year running that we have sponsored ORE, they have 3,500 members and get around 70,000 visits on their website. This year we are also very keen to push our UK Worker of the Year 2012 competition either apply or nominate a friend for the award for the UK's best worker. Now in its third year Dickies UK Worker of the Year in association with SEAT is the perfect competition for us to find and recognise the very best of Britain’s workforce. It is so simple to enter and a brand new SEAT Exeo could be yours.”

EDITORS’ NOTES:

  • For more information with regards to editorial for Dickies, please contact Tracey Treanor on 07789 078710 or e-mail tracey@chicanemarketing.co.uk
  • To enter UK WOTY, visit http://www.dickieseurope.com.

For further information relating to this press material, please contact Tracey Treanor on: 01753 785956 or e-mail: tracey@chicanemarketing.co.uk


Chicane is an established PR agency with a particular specialism in the automotive aftermarket and the motorsport industry.
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