UNIVERSAL AUTOMOTIVE HAS THE BRAND& IMAGE

Premium products for the aftermarket Leading aftermarket parts distributor Universal Automotive has finalised a distribution agreement with Brand& in a unique association to supply quality apparel to the UK aftermarket. Brand& is the licensing partner for some of the world’s most pre-eminent motorsport teams. It’s diverse range of apparel and accessories include collections from Aston Martin Racing, AT&T Williams, Vodafone McLaren Mercedes, Citroén Racing and the BP Ford Abu Dhabi World Rally Team. Universal Automotive’s sales director, John Goodland said: “Our customers know that our philosophy is to supply premium products across a wide range of service items. By bringing in a premium range of promotional clothing, we can cater for another important part of a factors business. Whether sold as a retail range supplied across the counter or as promotional range used as a sales incentive, Brand& is a top draw – and unique – offering to the aftermarket The recent GAU show was the ideal event to premier this latest supplier to Universal Automotive’s growing product portfolio. The excellent response from those who visited the stand, which was showing Vodafone McLaren Mercedes team clothing, has reinforced the company’s confidence in the popularity of the range. Callum Goodland, operations director for Universal Automotive said: “The Vodafone McLaren Mercedes range was an obvious hit with the members and we are sure that this will be replicated with the whole Brand& range as we introduce it to our customers across the aftermarket. “We introduced the Brand& range with a variety of ‘Retail’ and ‘Incentive’ packs for members to sell through their retail outlets or for promotions with their trade customers. These packs were so well received that we shall adopt the same approach as we offer the range to all of our customers.” For more information about Brand& or Universal Automotive in general, please call the sales team on 01562 512512. ENDS

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