Impress Corporation signs agreement with Cxense for personalization software
Oslo, Norway – 05 January 2017 – Cxense ASA (OSE: CXENSE) today announced that the Japanese media company Impress Corporation has signed an agreement with Cxense for use of data management and personalization software.
Impress Corporation (www.impress.co.jp) provides quality content on IT, digital and related markets through magazines, books, websites and events. The company targets a wide range of readers from learners to specialists and top-level executives. Impress also offers marketing and distribution services through partner publishers. The news site Impress Watch, which delivers daily, specialized information on IT and digital services, has the highest domestic access rate within the genre. The Tokyo-based company was founded in 2004 and is a subsidiary of publicly listed Impress Holdings, Inc.
The company has licensed Cxense Insight, Cxense EIE and Cxense DMP to improve audience tracking, analysis and segmentation in order to increase user engagement and online sales.
Cxense (pronounced "see-sense") enables the world's leading media, e-commerce and consumer brands to take control of their audience data to deliver more engaging and personalized user experiences. Businesses using Cxense's advanced real-time analytics, data management (DMP), advertising, search and personalization technology gain more engaged users, increased digital revenue and higher sales conversions. Cxense is headquartered in Oslo, Norway, with offices worldwide.
Customers include the Wall Street Journal, USA Today (Gannett), Grupo Clarin, El Pais, Bonnier, Naspers, Ebay, The Golf Channel, PGA, NBA, NFL, ABC News, FOX Sports, Singapore Press Holdings, South China Morning Post, AEON, DMM, Rakuten and many more. For more information: www.cxense.com, Twitter: @Cxense. Cxense is listed on the Oslo Stock Exchange with the ticker 'CXENSE.'
Investor Relations Contact:
Jørgen Loeng, Chief Financial Officer
Mobile: +47 906 60 062