Thailand’s Nation Multimedia Group signs agreement for Cxense software
Oslo, Norway – 2 July 2018 – Cxense ASA (OSE: CXENSE) today announced that the Thai media company Nation Multimedia Group PCL has signed an agreement to use Cxense’s Data Management Platform (DMP) and Personalization software.
Nation is one of the largest Thai media groups and is listed on the Stock Exchange of Thailand. The company operates two digital TV stations, the English-language newspaper The Nation, two Thai newspapers and a publishing house.
Nation will deploy Cxense DMP and personalization software to improve user insight, and to drive engagement and advertising revenue across its five largest online sites.
About Nation Multimedia Group PCL:
Nation Multimedia Group is engaged in publication and distribution of newspapers, books, and magazines. It also provides advertising and news services in television, radio, internet, mobile phones, and other electronic devices. The company was founded in 1971 and is headquartered in Bangkok, Thailand.
Cxense helps publishers and marketers across the globe to transform their raw data into their most valuable resource. Cxense's leading Data Management Platform (DMP) with Intelligent Personalization, give companies unprecedented insight about their individual customers, and enables them to action this insight real-time in all marketing and sales channels. Benefits include increasing digital revenue and user loyalty. Cxense works with brands such as Aeon, Wall Street Journal, Grupo Clarin, NBC Universal and many more. Cxense is headquartered in Norway with offices worldwide and the company is listed on the Oslo Stock Exchange with the ticker 'CXENSE.' For more information: www.cxense.com
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