Anython To Launch Grueling ‘Everest Rope Climb’ Event with Renowned Athlete, Michael McCastle

Anython is thrilled to launch a brand new high-profile charity event featuring world-record holder and renowned Frog Performance athlete, Michael McCastle. Michael will be climbing the equivalent of Mount Everest in rope climbs in a herculean show of strength and endurance – with all money raised going straight to the Michael J Fox Foundation for Parkinsons.

The event, which takes place on May 16th 2015, will see Michael climb an awe-inspiring 29,029 feet (the equivalent of the world’s tallest peak) using a 20ft rope - and with a $20,000 fundraising target, the renowned athlete will need all the help he can get to meet his goal. His Anython event page is currently taking pledges for every 1,000 feet Michael manages to climb, and the donations are already coming in thick and fast. His event page can be found here: http://anython.com/ropeclimb-everest.

Scott Donnell, President and Founder of Anython, says, “We are very excited for Michael’s Everest Rope Climb, and to be able to help him raise money based on how high he can actually climb. Events like this are exactly why we launched Anython – to give amazing people doing amazing things a new way to fundraise based on their actual results. We’ve turned fundraising into more of a game that people enjoy doing.”

He adds, “We wish Michael all the best in his efforts to raise $20,000 for the Michael J Fox Foundation for Parkinsons!”

Anython is a unique concept which allows users to set up their own fundraising events, with donors sponsoring them based on how much of the event they complete. Whether it’s a sing-a-thon, a tennis-a-thon or a good old-fashioned marathon, any kind of event can be set up and tracked in this way, making for more exciting and interactive charity events. For instance, a donor could pledge to give $5 for every 1,000 feet Michael manages to climb during his Everest Rope Climb. If he manages to scale the entire 29,029 feet, that’s a fantastic $145 to a worthwhile cause!

The Michael J Fox Foundation for Parkinsons charity is a cause close to the heart of the world-renowned athlete. McCastle’s father recently passed away after many years of suffering from the illness, and his son now vows to raise as much money for the foundation as possible, to ease the suffering of others and contribute towards research and potential new treatments.

Michael himself is no stranger to charity events, having developed his own personal fundraising mission – The Twelve Labors Project. Not only has he been practicing for the rope climb, he’s also taken part in a 50k marathon for Cancer Research, he’s set the world record for a 13-mile tire flip in aid of the Wounded Warrior Project, and he attempted to trump the Guinness World Record for the number of pull-ups in a 24-hour period. All of these events have been posted on Anython, which has given Michael the perfect platform for him to share his mission and raise awareness.

Michael says, “The Twelve Labors Project is a call to action. It's the personification of conquering our inner demons and anything preventing us from achieving our fullest potential. “All these events are part of a bigger picture. I plan on performing a total of 12 increasingly difficult and seemingly impossible strength and endurance tests for charity with the ultimate goal of inspiring others to give and realize that, they too, are destined to be great at something.”

The Anython team will be in regular contact with Michael as he prepared for this mammoth challenge, with access to exclusive content and regular updates on Michael’s training progress. For more information about Anython, or to schedule an interview with Michael himself, visit the website: http://anython.com/

Contact

Anython Everest Rope Climb

Contact: Michael McCastle

Email: Mraymond.mccastle@gmail.com

Tel UK: 01623 428996 (ext 2)

Tel US: 702-366-6253

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