Baby Moos is Loved By Parents

Baby Moos’ has been nominated for two awards this year in the prestigious Loved By Parents awards

Following tremendous success and growth with her industrious business Baby Moo’s, Anna Lee Kewley has been thrilled to be nominated for two Loved By Parents awards, one for each category best baby fashion brand and best toddler fashion brand.

Just a few months after Anna unveiled her toddler range, it has already become popular with parents and children who are excited to be included in choosing their own clothes. A great believer in developing autonomy and personality Anna said, “Parents like Baby Moo’s because they want baby’s clothes to reflect their personalities. Now mine have grown into toddlers, I love seeing them choose their outfits. So parents have less stress by choosing the kind of clothes kids want to wear!”

In time for warm summer days and long autumnal evenings, Baby Moo’s funky clothing designs have been shortlisted for public vote awards, where parents are asked to vote out of seven brands in the toddlers section and eight in babies. Already endorsed by such celebrities such as Kirstie Allsopp and the late Peaches Geldof, Baby Moo’s designs are fresh, funky and full of character.

As well as being fashionable and functional, Anna’s designs are affordable, which is important to young parents. “Having started off with just a couple of hundred quid, I pride myself on offering affordable and really cool clothes from newborns to age 5”, said Anna.

Having previously won awards for being a Mumpreneur, being nominated for this award has really made Anna proud, as the winners are chosen by people who use the clothing day in and out: the parents. Anna said, “Winning this award would be amazing for me and for all of the other people out there who like to be a bit different, and for their children to dress differently.”

A renowned lover of live music, Anna has included punky designs derived from music culture. With a Sex Pistols inspired t-shirt and a Hendrix-esque top; parents can dress their children like their heroes, whilst making a statement about the child’s personality. Feedback on Anna’s site include, “My daughter’s not a princess. She doesn’t want to wear pink”, and “We want our children to dress as they want to be addressed and be confident to wear what they want”, which demonstrate that parents like the alternative look as much as their children do.

Anna has had to forego her love of live music to focus on her business, which has grown exponentially over the year, and her family. Of this she said, "I love what I do, and I love knowing that other parents love my designs too. I want every child to have the confidence to dress as they wish, and for clothes to reflect attitude for babies and children as they do for adults.”

To find out more about Anna or to view her exceptionally cool baby and toddler range, please see the website at


Issued by Palaver Maven. Please direct press enquiries to Laura Barnes. email: or Tel: 07729263818