Effervescent Vitamin Tablets Bring Sunshine To Brits Low On Vitamin D

British summers are famous all over the world – but usually for all the wrong reasons. Muddy festivals, washed out Wimbledon and downpours during village fates are all too common. However although British summers are the brunt of many jokes, it is far from a laughing matter when it comes to the health of the UK population.

According to scientists, the lack of sunshine is actually having a detrimental effect on British peoples’ health – causing some of them to be low in Vitamin D. The lack of UK sunshine, and the advice to cover up when it does appear to protect against the harmful effects of UV rays, is preventing much of the population from receiving healthy amounts of this essential vitamin from UVB exposure. And the issue is so bad that natural food sources alone are not enough to boost levels. The new advice from Public Health England is that people should consider taking a daily supplement, particularly during autumn and winter. People who have a higher risk of Vitamin D deficiency are being advised to take a supplement all year round. Scientists from the Scientific Advisory Committee on Nutrition (SACN) say at risk groups include those whose skin has little or no exposure to the sun, like those in care homes or those who choose to cover their skin when they are outside. People with dark skin, from African, African-Caribbean and South Asian backgrounds, may also not get enough Vitamin D from sunlight in the summer. [1-3]

Effervescent vitamins are one of the most convenient ways to supplement vital Vitamin D into diets. VÖOST, the latest fizzy range of vitamins and minerals to hit UK shorelines, is bringing light to the population thanks to their exclusive range of Vitamin D supplements. Great-tasting effervescent Vitamin D tablets are a perfect addition to busy Brit’s lives.

Thomas Siebel, owner of VÖOST, said, “The lack of British summertime sun really is no laughing matter. Vitamin D is one of the most vital nutrients the body needs to function correctly. And although it has long been said that adults were able to easily make up their daily allowance, this new research highlights just the opposite.”

It’s estimated that one in five adults have low levels of Vitamin D[1]. Imperative for vitality and health, it contributes to normal blood calcium levels and helps support normal bone formation.

The best natural food sources of Vitamin D include only a small number of foods, such as oily fish, red meat, liver and egg yolks. It's also found in fortified foods like some breakfast cereals and fat spreads, [RC1] while VÖOST’s Vitamin D supplement boasts 100% of a person’s RDA.

Thomas added, “Taking a vitamin supplement is a great way to get the recommended daily allowance of Vitamin D.”

VÖOST’s range of vitamins and minerals are delicious and easy to add in to busy lives. Containing no added dairy, lactose or yeast, VÖOST is committed to ensuring that everyone is able to reach their potential and live a long, healthy, happy life. And ensuring people have the right levels of vitamins and minerals is key to this.

To find out more about VÖOST, visit: http://voostvitamins.co.uk/

#FindYourFizz with VÖOST at Asda, Waitrose, Superdrug and Morrisons.

Keep up to date with VÖOST on social media:

Facebook: https://www.facebook.com/dailyVOOST 

Twitter: https://twitter.com/voostUK 

Instagram: https://www.instagram.com/voost_uk


[1] https://www.nice.org.uk/news/press-and-media/millions-of-people-at-risk-of-low-vitamin-d-need-better-access-to-supplements-to-protect-health-says-nice

2 http://www.nhs.uk/news/2016/07July/Pages/The-new-guidelines-on-vitamin-D-what-you-need-to-know.aspx

3https://www.gov.uk/government/uploads/system/uploads/attachment_data/file/537616/SACN_Vitamin_D_and_Health_report.pdf


 [RC1]Please align with NHS/SACN  sources

Contact: Hannah Byrne

Email: hannah@dakotadigital.co.uk

Tel UK: 01623 428996

Tel US: 917-720-3025

About

At VÖOST we love all things effervescent. We’re about providing our customers with specifically formulated vitamins and minerals that suit the Australian Lifestyle, all year round. We also understand customers’ needs vary through summer, autumn, winter and spring and this is what makes our range so popular. Since launching we have sold over 3,500,000 tubes of VÖOST, which equates to over 35 million tablets/glasses consumed by Australians.

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