The Natural Food Show launches at Natural & Organic Products Europe

Following an extensive consultation process, the organisers of Natural & Organic Products Europe, taking place next April at London’s Olympia, have announced the launch of The Natural Food Show, the new name for the increasingly important food offering of the event.

“Natural & Organic Products Europe has been the leading trade show for the natural, organic and speciality food industry for over 15 years, attracting all the leading suppliers and trade buyers in the sector,” says Event Director Simon Barry. 

“During this time, the whole natural and organic sector has developed from niche to mainstream, reflecting a much broader interest in innovative, healthy and specialist food products and, as a result, the show has increased in reach and influence.  Launching The Natural Food Show is a major development for the industry and enables us to continue to be part of the consistently successful Natural & Organic Products Europe show, but, with its appealing new name and focused marketing campaign, to open up the event to an even wider food buying audience.  If there ever was a ‘best of both worlds’ – this is it.”

The Natural Food Show is supported by The Soil Association, the Fairtrade Foundation, Demeter, Organic Farmers & Growers, the Organic Trade Board, Vegan Society, Food Lovers Britain and other leading industry associations.  The event features hundreds of manufacturers from the UK and abroad, including a number of international pavilions.  Show highlights include a high profile Keynote Theatre and the newly-launched Natural Food Kitchen, featuring a host of leading chefs and nutrition experts.

The Natural Food Show and Natural & Organic Products Europe will take place at Olympia Exhibition Centre on the 3-4 April 2011.  The event is free to attend for pre-registered trade visitors.  For further information, and to register, please visit www.naturalproducts.co.uk.

For more information about exhibiting at The Natural Food Show, please contact Simon Barry at sbarry@divcom.co.uk or call 01273 645125.
 
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Media enquiries to:
Emma-Louise Jones, PR Executive
t: 44 (0)1273 645134 e: ejones@divcom.co.uk

Exhibitor enquiries to:
Simon Barry, Event Director
t: 44 (0)1273 645125 e: sbarry@divcom.co.uk

Natural & Organic Products Europe is the UK's biggest trade show for the natural products, health food and organic sectors. It is the key event of the year for independent health store retailers, wholesalers and distributors, supermarket and multiple buyers, and specialist and organic shop owners looking to source the very best in natural products, and organic, biodynamic, fair trade, artisan and local food and drink.

VISTOR INFORMATION:
Admission: Free to all trade visitors
Location: The Grand Hall Olympia, Kensington, London W14 8UX
Opening hours: Sunday 3 April 9.30–17.00 & Monday 4 April 9.30–17.00
www.naturalproducts.co.uk
http://twitter.com/NatProductsShow
http://www.facebook.com/pages/Natural-Organic-Products-Europe/100622126677939 

Diversified Business Communications (UK) Ltd (Diversified UK) is a fast growing event organising and publishing company based in Brighton.  Diversified UK publishes Natural Products – the industry’s leading trade magazine, and the Natural Beauty Yearbook. In addition to Natural & Organic Products Europe, the company also organises camexpo, the UK’s leading event for complementary and alternative healthcare, the Independent Health Store Conference, lunch!, and office*.

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About Us

Diversified Business Communications UK Ltd (Diversified UK) is a fast growing event organising and publishing company based in Brighton. Diversified UK organise Natural & Organic Products Europe, camexpo - the UK’s leading event for complementary and alternative healthcare, the Independent Health Store Conference, lunch!, office*, and the Service Desk & IT Support Show. It publishes Natural Products – the industry’s leading trade magazine, and the Natural Beauty Yearbook. Diversified UK is part of Diversified Business Communications, a leading international media company with a successful portfolio of sector leading exhibition, conferences, publications and websites.

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