Epic and British Airways scoop Gold E-Learning Award

We’re delighted to announce that Aviation Medicine, developed in partnership with British Airways, has won Gold at the 2010 E-learning Awards for ‘Excellence in the production of learning content – private sector’.

British Airways were keen to streamline their cabin crew induction and asked Epic to review the aviation medicine face-to-face programme. With 35 million passengers every year, and 35,000 reported medical incidents, it was vital that this critical area of training enhanced British Airways’ ability to deliver outstanding medical care. 

A shortened classroom course is now enhanced by world-class e-learning completed before staff join the airline. The e-learning uses a rich mix of games-based exercises, quizzes, 3D graphics, video and branching scenarios to engage users and deliver an outstanding learning experience. 

Marcus Boyes, Epic’s Project Director, partnered the British Airways team throughout the design and development process, including the evaluation study. He comments, “Aviation Medicine is a perfect example of e-learning at its best. The programme has proved its effectiveness at all 4 levels of the Kirkpatrick model, delivering a measurable improvement in crews’ ability to manage medical incidents and delivering considerable cost savings for British Airways”. 

The blend is being rolled out to 12,000 new recruits over the next 3 years.

Epic and British Airways received the award at a glittering awards ceremony held at London’s Marriott Hotel.