Serena Beach Hotel & Spa voted amongst the “Top 50 Most Amazing Hotels in the World”

Serena Hotels is honoured to have its flagship beach property in Kenya, The Serena Beach Hotel & Spa voted amongst the “Top 50 Most Amazing Hotels in the World under £199”. It was one of only six properties in Africa that made the list.

The Sunday Times Travel Magazine’s panel of experts scoured the globe to come up with their “definitive list of affordable stunners”, proving that perfection does not need to come with a hefty price tag.

The Serena Beach Hotel & Spa was said to “fit the bill for an easy-peasy post-safari flop and comes with clean sands, transparent seas and an aquarium-worthy marine reserve. It’s just 30 minutes from the airport and far enough from the city to feel like a proper retreat. Built in the style of a traditional Swahili village, complete with minaret and Omani-style fortress (which houses the ridiculously lavish spa), Serena’s not your typical Indian Ocean clone. Wood-beamed ceilings, Zanzibar chests, beds romantically swathed in mosquito netting and dusky-hued fabrics evoke the area’s Swahili heritage. While away your days with free catamaran sailing, windsurfing and perhaps a “try dive” in the pool, then recover in the Persian rug-strewn lounge, downing strong Kenyan coffee from the gleaming gold samovar.” With their hot tip being to “ask (at the Arab Dhow styled Seafood restaurant Jahazi Grill) for the table on the terrace by the ship’s wheel for uninterrupted views out to sea”.

Serena Hotels are located in some of the most exquisite and prime locations in 6 African Countries where one can experience the uniqueness, diversity of cultures and the dedication to service excellence.  For more details visit

Claire Roadley
Marketing & PR Manager
Ethos Marketing®
Unit 5, Field Place Estate, Byfleets Lane, Broadbridge Heath, Horsham, RH12 3PB
Tel: 44 (0)1403 243619

Ethos Marketing is the UK Sales, Marketing and PR office for luxury hotels and game lodges in Southern and East Africa.


About Us

Ethos Marketing (established as African Ethos in April 1994) provides a highly effective marketing, PR and sales function in the UK for luxury hotels and lodges in Southern and East Africa.Ethos’ dynamic and professional team of six has developed a unique portfolio of prestigious clients, maintained by a constant quality of service and high level of commitment.Longstanding clients include The Blue Train and Garonga Safari Camp in South Africa (both clients since 1998) and Serena Hotels & Resorts in East and Southern Africa (clients since 2003).Other clients include Newmark Hotels (The V&A Hotel, Queen Victoria and Dock House - all on the Waterfront as well as La Splendida in Cape Town) as well as Motswari Private Game Reserve in the Timbavati (Greater Kruger) and Coral Lodge in Mozambique, Fancourt on The Garden Route, Majeka House in the Stellenbosch Winelands and Steenberg in Cape Town's Constantia Winelands.Ethos Marketing also represents 4 fantastic properties in KwaZulu-Natal including Fordoun Hotel & Spa, Ghost Mountain Inn, Isandlwana Lodge and Thula Thula Game Reserve. Ethos' Zulu Route gives visitors an authentic experience of all the main highlights of the province in a range of easy to book itineraries. The 10 member properties include Amakhosi Safari Lodge, Cathedral Peak Hotel, The Cavern, Fordoun Hotel & Spa, Ghost Mountain Inn, Isandlwana Lodge Pakamisa Private Game Reserve, Tembe Elephant Park, Thula Thula and Umkhumbi Lodge. Due to the rapidly growing worldwide tourism market, and the increase in the number of facilities available, it has become increasingly important for companies wishing to take advantage of this to market themselves effectively and cost efficiently on an international basis.Ethos offers the full service from regular sales calls, trade workshops and attending consumer shows to market research, marketing, public relations and media monitoring. Flexibility is key … every agreement is tailormade to suit the particular needs of a company, in line with their strategies.For more information or to access our high res image gallery visit