Continued problems in Exel Sports Brands

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EXEL OYJ    STOCK EXCHANGE RELEASE  23.10.2007  at 18.30 1 (1)  

Continued problems in Exel Sports Brands

Measures have been taken at Exel Sports Brands business with the aim of
improving profitability. Surface treatment, assembly and packaging of pole and
floorball products have been transferred to China. In addition, the warehousing
and delivery operations have been outsourced to a service provider. 

Exel has experienced delays in deliveries from its Chinese pole suppliers and
in addition had quality problems linked to the production transfer.
Furthermore, a weak sporting goods market has continued to impact sales
negatively. 

This, in combination with high costs to overcome late deliveries from suppliers
as well as domestic forwarders, has led to a continued negative result. The
lower than expected sales has also led to an overstock situation which will
require write-offs of inventory in the third quarter as well as impairment of
intangible and tangible assets. In addition, related manufacturing equipment
will be written down. 

A negative impact of EUR 4.2 million will be recorded in the third quarter
results of which EUR 3.5 million relates to the Sports Brands business. The
weak development in Sports Brands together with the necessary write-offs means
that the Exel Group will show a loss before taxes of EUR 2.9 million in the
third quarter. 

In the interim report for second quarter released on 25 July 2007 Exel expected
the full year profit before taxes to improve compared with the 2006 profit
before taxes and non-recurring items. Due to the write-offs and impairment
losses of 4.2 million, Exel now expects the profit before taxes for 2007 to be
lower than the 2006 profit before taxes and non-recurring items (EUR 6.0
million). Still, the profit before taxes and non-recurring items is expected to
be better than in 2006. 

As previously communicated, Exel Sports Brands is no longer a core activity
within the Exel Group. Exel has reviewed different structural alternatives and
continue to seek a strategic partner with a long-term interest in developing
the Exel Sports Brands business. 

The third quarter results will be published at 11.00 Finnish time on October
30th. 

Vantaa, 22 October 2007 


Exel plc			Göran Jönsson
Board of Directors		President & CEO


Further information:
Mr. Göran Jönsson, President & CEO, tel. +46 708 430 110, or email
goran.jonsson@exel.fi 
Mr. Ilkka Silvanto, CFO, tel. +358 50 598 9553, or email ilkka.silvanto@exel.fi

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www.exel.net


Exel is technology company which designs, manufactures and markets composite
profiles and tubes for industrial applications and sports equipment. Exel's
operations consist of two divisions: Exel Composites, the Industry Division of
Exel, and Exel Sports. 

The personnel's expertise and high level of technology play a major role in
Exel's operations. The core of the operations is based on own, internally
developed composite technology, product range based on it and the domination of
selected market segments with a strong quality and brand image. The company's
growth is based on permanent search of new applications and development in
co-operation with customers. Exel concentrates on niche segments and on
profitable growth. Exel's share is listed in the Mid Cap segment of the
Helsinki Stock Exchange's Nordic list. 

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