Uusi Netflix-alkuperäissarja lapsille: The Magic School Bus 360°

Klassikkosarjan jatko-osa julkaistaan Netflixissä vuonna 2016.

The Magic School Bus -sarja muutti lastenohjelmien genren yhdistäen opettavaisen sisällön ja viihteen. Vuonna 1994 alkanut sarja ilmestyi 18 peräkkäisen vuoden ajan 39 maassa ja on pitkäikäisin lasten tiedesarja.

Uusi The Magic School Bus 360° -nimeä kantava lastensarja jatkaa alkuperäisen sarjan jalanjäljissä innostaen lapsia tieteestä, tutkimuksesta ja innovaatioista. Kaikissa 26 uudessa jaksossa esitellään viimeisintä teknologiaa jännittävän seikkailun lomassa. Jaksot julkaistaan yksinomaan Netflixissä vuonna 2016.

Alkuperäinen tiedote alla.


Jussi Hakanen
Viestintätoimisto Cocomms
050 534 8832
jussi.hakanen (at) cocomms.com

Scholastic Media’s The Magic School Bus Continues Legacy with The Magic School Bus 360°, A New Netflix Original Series for Kids

All New Episodes of the Emmy Award-Winning Series To Debut Worldwide On Netflix in 2016      

New York, NY and Beverly Hills, California – 11th June, 2014 – Netflix and Scholastic Media announced today they will launch a new original TV series based on the groundbreaking and iconic TV programme The Magic School Bus.  The all-new CG animated series from Scholastic Media - The Magic School Bus 360° - will be a dynamic reimagining of the show that revolutionised US kids’ television starting in the 1990s.  Scholastic Media’s Emmy Award-winning creative team, led by Executive Producer Deborah Forte, will produce the new series written for school-aged children. The 26 episodes will launch on Netflix starting in 2016.

The Magic School Bus revolutionised kids’ television through a unique and powerful blend of entertainment and science information. We’re proud that it’s become an evergreen show that children and parents continue to watch together," said Deborah Forte, President of Scholastic Media. “Our new rendition The Magic School Bus 360° is a similarly compelling addition to the current landscape of children’s programming and on Netflix is bound to reach more families around the world than ever before who will now be able to watch the programme anytime, anywhere they want.”

“Scholastic is a powerhouse creator and producer of top-quality programming for kids and families and its flagship series such as The Magic School Bus, Clifford The Big Red Dog and Goosebumps have been huge hits on Netflix in all our territories,” said Ted Sarandos, Chief Content Officer of Netflix.  “We’re thrilled to expand our relationships and to be the first-run home of The Magic School Bus 360° introducing a whole new generation to Ms. Frizzle and her hi-jinks.”

The new iteration of the enduring franchise features a modernised Ms. Frizzle, originally voiced by Lily Tomlin, and her class along with an inventive high-tech bus that invites children on high-flying hi-jinks, that introduces the incredible world of science.  Each new episode promises thrilling discoveries, heart-pounding explorations and relatable humour, while encouraging kids to think critically and creatively to answer questions and solve problems. The series also features the latest tech innovations such as robotics, wearables and camera technology to captivate children's imaginations and motivate their interest in the sciences. The all-new episodes also leverage advancements in animation, science and technology in a way that will delight a new generation of young viewers, and like its predecessor, will help kids around the world discover the magic and value of exploration and innovation.  

Uniquely aligned with the global emphasis on STEM education, the new Magic School Bus 360° showcases all fields of science, while embracing technology as a creative tool that supports learning and affects daily life. The series provides an exceptional opportunity for kids to watch, learn and explore science, inspiring them to become active participants in the scientific process through the show’s extraordinary adventures and fantastic discoveries.

In addition to The Magic School Bus, Forte has created and produced some of the most successful and long loop-running children’s television series, including the Emmy Award-winning Clifford the Big Red Dog®, WordGirl™, Goosebumps® and the forthcoming Astroblast™. She leads a talented production team for the new The Magic School Bus 360° that includes award-winning director Chris Gilligan who has worked on family films such as “Robots”, “Ice Age the Meltdown”, “Horton Hears a Who”, “James and The Giant Peach” and “Frankenweenie”.

Airing for 18 consecutive years and seen in more than 39 countries, The Magic School Bus is the longest-running kids’ science series in history. The standout show has earned more than 100 prestigious awards, including an Emmy Award, Annenberg Award and National Education Association Award. The Magic School Bus has also received high praise from parents and educators for making science education fun and appealing to all audiences, with a specific emphasis on those historically at risk of “science avoidance”, such as girls and minorities. The series was inspired by the best-selling Scholastic books written by Joanna Cole and illustrated by Bruce Degen, with over 85 million books in print worldwide in nine languages. In August 2013, The Magic School Bus (seasons 1-4; all 52 episodes) became available exclusively for SVOD to Netflix members in the UK, Ireland, the U.S., Canada and Latin America. In 2011, The Magic School Bus celebrated its 25th anniversary.

For more information on The Magic School Bus, please visit www.scholastic.com/magicschoolbus or Magic School Bus | Scholastic Media Room.

About Scholastic Media
Scholastic Media, the entertainment and media division of Scholastic, is a leading producer of quality, family-oriented content across multiple platforms, including film, television, video, mobile and web, and a major developer and marketer of children’s brands worldwide. Among its award-winning and top-rated television productions are the animated series WordGirl, Clifford the Big Red Dog, The Magic School Bus, and I SPY as well as the live-action shows Goosebumps and Animorphs. Soup2Nuts, a division of Scholastic Media, serves as its digital animation studio and offers full in-house production services, including the development of original series, writing, recording, music composing, design, storyboards, animation and post-production. Visit
www.scholastic.com and mediaroom.scholastic.com for additional information.

About Netflix
Netflix is the world's leading internet television network with over 48 million members in more than 40 countries enjoying more than one billion hours of TV programmes and films per month, including original series. For a low monthly price, Netflix members can watch as much as they want, anytime, anywhere, on nearly any internet-connected screen. Members can play, pause and resume watching, all without adverts or commitments.



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