FilmOn Networks launches Battle Rap channel with street rapper Lush One’s Fresh Coast Media Group

The world’s leading online television provider joins with the man who rekindled interest in hip hop tradition to produce original content and pay‐per-view events for 24/7 television channel

Beverly Hills, CA (August 18, 2014) Promising to do for battle rap what the UFC did for MMA, a newly announced partnership between FilmOn Networks and Fresh Coast Media Group will be raw, visceral and dedicated to building a massive audience for what has been an incredilby creative, but in redent years undergound, part of the hip hop scene.

Fresh Coast Media Group, the company led by rapper Lush One has joined with Greek billionaire Alki David's Beverly Hills-based company FilmOn Networks to produce content, pay-per-view events and high stakes challenges around the newly reborn genre of battle rapping--one of hip hop's most revered traditions. The content will use FilmOn's Battlecam platform to enable live interaction with fans, and will be streamed over the internet on FilmOn.com and broadcast via FilmOn's over-the-air channels in the U.S. and the U.K. 

"There's nothing grittier or more real than battle rapping--It's how all of hip hop began on the streets really," says David. "The stuff that's out there noe is for lightweights. MTV's TotalSlaughter allows Viacom to neutre Eminem and has no street cred. It's a joke, and has nothing to do with the raw experience we'll deliver with Lush One's crew and an uncendored forum for the top talents in the genre." 

"This partnership allows us to take everything to a greater level of professionalism and to have deeper pockets behind the budgets and everything," says Lush One, the rapper and entreprenuer who has led the creation of a distinct brand of West Coast independent hip hop that's synonymous with his comany Fresh Coast Media. "It's just on a higher level. Our artists battle against the mainstream music industry in the same way Alki has the entertainment industry. They're renegades for truth and innovation."

He adds: "This is the time. It's going down right now."

The first pay-per-view event will air on FilmOn Networks' new Ether TV platform in early December 2014. "Our events will honor the epic face offs from the golden age of hip hop," says David. "And future generations will be reciting the names of the winners of our battles. No holds barred. No weak tea watered down by a 90-year old Chairman of the Board with a catheter, holding Eminem's hand and deciding what's get said or not."

Rappers who will appear on Battle Rap include Dizaster (arguably the biggest in the genre), Daylyt (also huge), Cali Smoove (the hot up-and-comer who will be seen soon in the feature film about NWA). Laylaw (who wrote Tupac Shakur's last songs), and Lil Eazy (son of Eazy-E).  In addition to Lush One, artists who rose to prominence with Frsh Coast who will appear include: Conceited (star of MTV's WIld 'n Out with Nick Cannon), Dumbfoundhead (the Korean-American rap star with huge YouTube following), 360 (the multi-platinum artist who is the biggest rapper in Australia), Shotty Horroh (who is working with legendary EDM producer Deadmau5 of Jay-Z's Roc Nation), and Hollow Da Don, Murda Mook, Illmaculate and many others who have proved themselves on the streets and at Fresh Coast's live events, including on its earlier productions with the site King of the Dot.

Co-hosts of past Fresh Coast shows have included Drake (who is a huge supporter), Wu-Tang Clan, and many more. NBA stars and other celebrities will make guest appearances on Battle Rap.

Battle Rap joins FilmOn.com's offering of over 600 linear TV channels and over 50,000 VoDs which reach 40 million unique monthly users worldwide. Outspoke CEO Alki David has created entertainment events featuring boxing, MMA stars, Jackass-like stunts, extreme reality television and major pop music stars. He is also a pioneer in the field of Social Television with BattleCam.com being used by a devoted audience of milions of users. FilmOn recently announced a co-production deal with Relativity that will produce a major feature film, BobThunder: YouTube Assassin, which depicts top YouTube and BattleCam stars.

For more information please contact:

Jeff Stevens

press@handtooledmedia.com

310-383-4991

a

newly

announced

partnership

between

FilmOn

Networks

and

Fresh

Coast

Media

Group

will

be

raw,

visceral,

and

dedicated

to

building

a

massive

audience

for

what

has

been

an

incredibly

creative,

but

underground,

part

of

the

hip

hop

scene

until

now.

Fresh

Coast

Media

Group,

the

company

led

by

rapper

Lush

One,

has

joined

with

Greek

billionaire

Alki

David’s

Beverly

Hills

based

company

FilmOn

Networks

to

produce

content,

pay-°©‐per-°©‐view

events

and

high

stakes

challenges

around

the

newly

reborn

genre

of

battle

rapping—one

of

hip

hop’s

most

revered

traditions.

The

content

will

use

FilmOn’s

Battlecam

platform

to

enable

live

interaction

with

fans,

and

will

be

streamed

over

the

Internet

on

FilmOn.com

and

broadcast

via

FilmOn’s

over

the

air

channels

in

the

U.S.

and

the

U.K.

“There’s

nothing

grittier

or

more

real

than

battle

rapping-°©‐-°©‐-°©‐it’s

how

all

of

hip

hop

began

on

the

streets

really,

says

David.

“The

stuff

that’s

out

there

now

is

for

lightweights.

MTV’s

TotalSlaughter

allows

Viacom

to

neuter

Eminem

and

has

no

street

cred.

It’s

a

joke,

and

has

nothing

on

the

raw

experience

we’ll

deliver

with

Lush

One’s

crew

and

an

uncensored

forum

for

the

top

talents

in

the

genre.”

“This

partnership

allows

us

to

take

everything

to

a

greater

level

of

professionalism

and

to

have

deeper

pockets

behind

the

budgets

and

everything,”

says

Lush

One,

the

rapper

and

entrepreneur

who

has

led

the

creation

of

a

distinct

brand

of

West

Coast

independent

hip

hop

that’s

synonymous

with

his

company

Fresh

Coast

Media.

“It’s

just

on

a

higher

level.

Our artists battle against the mainstream music industry in the same

way Alki has the entertainment industry. They’re renegades for truth and

innovation.”

He

adds:

“This

is

the

time.

It’s

going

down

right

now.”

The

first

pay-°©‐per-°©‐view

event

will

air

on

FilmOn

Networks’

new

Ether

TV

platform

in

early

December

2015.

“Our

events

will

honor

the

epic

face

offs

from

the

golden

age

of

hip

hop,”

says

Alki

David.

“And

future

generations

will

be

reciting

the

names

of

the

winners

of

our

battles.

No

holds

barred.

No

weak

tea

watered

down

by

a

90-°©‐year

old

Chairman

of

the

Board

with

a

catheter,

holding

Eminem's

hand

and

deciding

what

gets

said

or

not."

Rappers

who

will

appear

on

Battle

Rap

include

Dizaster

(arguably

the

biggest

in

the

genre),

Daylyt

(also

huge),

Cali

Smoov

(the

hot

up

and

comer

who

will

be

seen

soon

in

the

feature

film

on

NWA),

Laylaw

(who

wrote

Tupac

Shakur’s

last

songs),

Lil

Eazy

(son

of

Eazy-°©‐E).

In

addition

to

Lush

One,

other

artists

who

rose

to

prominence

with

Fresh

Coast

who

will

appear

include:

Conceited (star of MTV’s Wild ‘n Out with Nick Cannon),

Dumbfoundhead (the Korean-American rap star with huge YouTube

following), 360 (the multi-platinum artist who is the biggest rapper in

Australia), Shotty Horroh (who is working with legendary EDM producer

Deadmau5 of Jay-Z’s Roc Nation), and Hollow Da Don, Murda Mook,

Illmaculate and

many

others

who

have

proved

themselves

on

the

streets

and

at

Fresh

Coast’s

live

events,

inlcuding

on

its

earlier

productions

with

the

site

King

of

the

Dot.

Co-hosts of past Fresh Coast shows have included Drake (who is a huge

supporter), Wu-Tang Clan, and many more. NBA stars and other

celebrities will make guest appearances as well.

BattleRap

joins

FilmOn.com’s

offering

of

over

600

linear

TV

channels

and

50,000

VoDs

which

reach

40

million

unique

monthly

users

worldwide.

Outspoken

CEO

Alki

David

has

created

entertainment

events

featuring

boxing,

MMA

stars,

Jackass-°©‐like

stunts,

extreme

reality

television

and

major

pop

music

stars.

He

is

also

a

pioneer

in

the

field

of

Social

TV

with

BattleCam.com

being

used

by

a

devoted

audience

of

millions

of

users.

FilmOn

recently

announced

a

co-°©‐production

deal

with

Relativity

that

will

produce

a

major

feature

film,

Bob

Thunder:

YouTube

Assassin,

which

depicts

top

YouTube

stars

and

top

BattleCam

stars.

For

more

information

please

contact:

Jeff Stevens

press@handtooledmedia.com

310-383-4991

About

FilmOn

Networks:

Founded

by

Greek

billionaire

and

media

entrepreneur,

Alki

David,

FilmOn

is

the

world's

number

one

free

TV

service

and

number

one

live

TV

app

with

40

million

downloads.

FilmOn

offers

over

600

live

TV

channels

including

original

programming,

600

video

and

audio

podcasts

from

premium

brands

as

well

as

over

45,000

video

on

demand

titles

at

FilmOn.com

and

other

destination

sites

online,

including

BattleCam.com.

Last

month

the

site's

40

million

users

generated

1.2

billion

video

streams.

The

service

is

available

globally

via

computers,

smartphones,

tablets

as

well

as

the

FilmOn

App

for

iOS

7,

Android,

Windows

8

and

IP-°©‐enabled

set-°©‐top

boxes

and

devices.

With

offices

in

Beverly

Hills

and

London

and

data-°©‐centers

in

Los

Angeles,

London,

and

Geneva,

FilmOn

curates

the

best

of

free

televised

entertainment

from

around

the

globe.

FilmOn

TV

is

an

Independent

TV

Broadcaster

with

stations

in

the

UK

(Sky

Channel

292

and

Freesat

channel

410)

and

throughout

the

US.

For

more

information

please

visit

FilmOn.com

and

connect

with

us

on

Twitter

and

Facebook.

Jeff Stevens

press@handtooledmedia.com

310-383-4991

About FilmOn Networks:

Founded by Greek billionaire and media entrepreneur, Alki David, FilmOn is the world's number one free TV service and number one live TV app with 40 million downloads. FilmOn offers over 600 live TV channels including original programming, 600 video and audio podcasts from premium brands as well as over 90,000 video on demand titles at FilmOn.com and other destination sites online, including BattleCam.com. Last month the site's 40 million users generated 1.3 billion video streams. The service is available globally via computers, smartphones, tablets as well as the FilmOn App for iOS 7, Android, Windows 8 and IP-enabled set-top boxes and devices. With offices in Beverly Hills and London and data-centers in Los Angeles, London, and Geneva, FilmOn curates the best of free televised entertainment from around the globe. FilmOn TV is an Independent TV Broadcaster with stations in the UK (Sky Channel 292 and
Freesat channel 410 and throughout the US. For more information please visit FilmOn.com and connect with us on Twitter and Facebook.

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