Associated Bank Chooses First Rate’s Performance Solution for Client Reporting and Performance Measurement Growth

Arlington, TX – April 9, 2013 – First Rate, a leading provider of performance measurement and client reporting solutions for the financial services industry, today announced that Associated Bank is now live on First Rate’s Professional and Advisor solutions.

Associated was looking for a solution that enhanced the client experience with functionality and an improved timeline for portfolio processing. Associated Private Client & Institutional Services selected First Rate Professional and First Rate Advisor to meet its needs. Professional is the foundation of First Rate’s Performance suite, automating the calculation of daily and periodic returns, asset classes and benchmark returns. Its innovative process-driven design provides efficiencies in validating, auditing and editing data, allowing the user to effectively calculate investment performance. Advisor is a web-based investment performance reporting and analysis solution that provides online portfolio creation, drilling down on investment information. The flexible structure allows the user to satisfy unique requirements for asset classifications, reporting periods and benchmarking when creating a report package.

“Of the 5,000 accounts that First Rate processes, 95 percent of the portfolios are completed by the fifth business day and the remainder, including aggregates, are typically completed by the seventh business day,” said Deborah Hoeft, Investment Resource Coordinator, Associated Private Client & Institutional Services. “It was beneficial to move to a variety of reports and have the ability to audit, manage and produce reports for not only the clients but for management. It is a tremendous improvement from what we had.”

“First Rate is excited to work with Associated and we look forward to the growing relationship and commitment in the months ahead and years to come,” said Marshall Smith, General Manager Service Bureau. “Our hands-on approach paired with our expertise in client reporting and investment performance helps our clients grow their business by freeing them to focus their attention on their investment process.”

Contact First Rate today to discover how First Rate Professional or Advisor can meet the growing need of your client base.


ABOUT ASSOCIATED BANC-CORP

Associated Banc-Corp (NASDAQ: ASBC) has total assets of $23 billion and is one of the top 50, publicly traded, U.S. bank holding companies. Headquartered in Green Bay, Wis., Associated is a leading Midwest banking franchise, offering a full range of financial products and services through approximately 240 banking locations serving more than 150 communities throughout Wisconsin, Illinois and Minnesota, and commercial financial services in Indiana, Michigan, Missouri, Ohio and Texas. Associated Bank, N.A. is an Equal Housing Lender, Equal Opportunity Lender and Member FDIC. More information about Associated Banc-Corp is available at www.AssociatedBank.com .

 About First Rate

Wealth management companies nationwide trust First Rate for superior investment performance measurement technology. Dedicated to providing a unique level of focus, depth and expertise, First Rate’s solutions optimize all facets of asset management: risk assessment, portfolio analysis, GIPS compliance, investment reporting, and more. The First Rate Performance Suite™ allows investment firms to calculate accurate rates of return, efficiently analyze the results and generate dynamic, client-ready presentations that empower internal resources to deliver improved client service. For more information about First Rate, visit www.FirstRate.com .

Media Contact:
Emily Harvell, First Rate
817.525.1893
eharvell@FirstRate.com

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About Us

About First Rate Wealth management companies nationwide trust First Rate for superior investment performance measurement technology. Dedicated to providing a unique level of focus, depth and expertise, First Rate’s solutions optimize all facets of asset management: risk assessment, portfolio analysis, GIPS compliance, investment reporting, and more. The First Rate Performance Suite™ allows investment firms to calculate accurate rates of return, efficiently analyze the results and generate dynamic, client-ready presentations that empower internal resources to deliver improved client service. For more information about First Rate, visit www.FirstRate.com.

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