Greenware®, Plant-Based, Fashion Forward Drinkware to Show at the 2013 International Home + Housewares Show

FOR IMMEDIATE RELEASE
International Home + Housewares Show, Booth #: S4353

CONTACT
Fabri-Kal Corporation
Emily Ewing
269-385-8044
eewing@fabri-kal.com

Foodmix Marketing Communications
Valerie Petrey
630-366-7520
vpetrey@foodmix.net

Kalamazoo, Mich. (Feb. 28, 2013)–Greenware® cups are the first plant-based, American-made, decorated disposable cups in the market. The environmentally-friendly drinkware line will show for the first time at the 2013 International Home + Housewares Show, March 2-5, at McCormick Place in Chicago, Ill, booth S4353. The stylish cups are designed for consumers looking for responsible disposables that have fresh designs to fit their lifestyle.

Greenware® cups are made from plants, not petroleum, like traditional plastic cups. The fashion-forward cups feature attractive prints, including holiday, seasonal and everyday designs making it suitable for any occasion. Crystal clear and sturdy, the cups have qualities consumers are looking for. Greenware® cups are offered in 20-count, single stack sleeves that are enclosed in clear, tight packaging that enhances consumer appeal and allows more shelf space for retailers.

“Greenware® provides consumers with stylish disposables for all occasions that are good for the environment and the right choice for their family,” said Emily Ewing, Marketing Manager, Fabri-Kal. “There’s no cup like Greenware® –made in the USA, entirely from plants – with a wide range of on-trend designs that have been tested for consumer appeal.”

Greenware® is produced by Fabri-Kal, an eco and performance packaging leader with more than 60 years of responsible innovation. Greenware® cups are made from IngeoTM biopolymer, a material derived entirely from plants.

Greenware® will be located in booth S4353 in the Tabletop and Kitchen Essentials + Accents Expo in the South Building at the 2013 International Home + Housewares Show. Retailers and media can also call 1-800-888-5054 or visit www.GreenwareUSA.com for more details.

About Fabri-Kal
Fabri-Kal is a leading provider of plastic foodservice and custom thermoformed product solutions. As one of the largest thermoformers in North America, Fabri-Kal’s customer base includes thousands of foodservice operators and dozens of consumer product manufacturers. Headquartered in Kalamazoo, Mich., and in continuous operation since 1950, Fabri-Kal employs more than 800 people in five manufacturing, printing and warehousing facilities throughout the United States. More information about Fabri-Kal may be found at the company’s website, www.fabri-kal.com.

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