H&M GROUP SALES DEVELOPMENT IN SEPTEMBER

In the month of September 2008, sales in local currencies including VAT increased by 10 per cent compared to September previous year. Sales increase per month in per cent excl. currency rate changes: 2004/05 2005/06 2006/07 2007/08 December 13 14(4) 16(5) 10(-1) January 5 15(5) 16(5) 17(3) February 6 11(2) 15(5) 24(10) March 20 0(-8) 29(17) 3(-8) April 15 9(1) 21(8) -1(-10) May 18 13(5) 10(-2) 25(14) June 18 9(1) 17(5) 8(-2) July 12 11(2) 14(2) 15(3) August 17 15(5) 11(-1) 8(-3) September 7 9(0) 25(12) 10(-2) October 10 12(3) 15(3) November 11 11(2) 14(1) Whole year 13 11(2) 17(5) The figure in parenthesis represents the sales development in comparable H&M units. Comparable units mean the stores and the internet and catalogue sales countries that have been in operation for at least a financial year. H&M’s financial year is 1 December to 30 November. The number of stores amounted to 1,659* on 30 September 2008 versus 1,452 on 30 September 2007. Sales development in the month of October will be published on Monday 17 November 2008 at 08.00 CET. Rolf Eriksen, Managing Director Contact person: Nils Vinge, Head of IR +46-8-796 5250 * Including 24 Monki and Weekday-stores. The information in this sales development is that which H & M Hennes & Mauritz AB (publ) is required to disclose under Sweden's Securities Market Act. It was released for publication at 08.00 (CET) on 15 October 2008.

About Us

H & M Hennes & Mauritz AB (publ) was founded in Sweden in 1947 and is quoted on Nasdaq Stockholm. H&M’s business idea is to offer fashion and quality at the best price in a sustainable way. In addition to H&M, the group includes the brands COS, Monki, Weekday, Cheap Monday, & Other Stories, H&M Home as well as ARKET. The H&M group has 43 online markets and 4,739 stores in 69 markets including franchise markets as per 30 November 2017. In 2017, sales including VAT amounted toapproximately SEK 232* billion. The number of employees amounts to more than 161,000. For further information, visit about.hm.com

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