Sales development, January

Turnover for the H&M Group increased in January 2004 by 14 per cent compared with the corresponding period last year.

Sales increase per month in per cent excluding currency rate changes:


2000/01 2001/02 2002/03 2003/04


December 7 10 16 11
January 22 8 18 14
February 16 16 10
March 27 16 8
April 15 12 12
May 20 11 9
June 21 19 8
July 18 18 8
August 26 16 5
September 34 8 6
October 18 26 10
November 20 14 4
Whole year 20 14 9


Sales development in the month of February will be published together with the three month report on 25th March 2004 at 8.30 CET.


Rolf Eriksen
Managing Director

Contact person:

Carl-Henric Enhörning +46-8-796 5410

About Us

H & M Hennes & Mauritz AB (publ) was founded in Sweden in 1947 and is quoted on Nasdaq Stockholm. H&M’s business idea is to offer fashion and quality at the best price in a sustainable way. In addition to H&M, the group includes the brands COS, Monki, Weekday, Cheap Monday, & Other Stories, H&M HOME and ARKET as well as Afound. The H&M group has 47 online markets and more than 4,800 stores in 70 markets including franchise markets. In 2017, sales including VAT were SEK 232 billion. The number of employees amounts to more than 171,000. For further information, visit about.hm.com.

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