HARMAN and automotive OEMs at the Geneva Motor Show: innovation-driven partnerships
Audio and infotainment innovations aplenty, as HARMAN once again reinforces its position as the technology partner of choice for automotive OEMs all over the world
GENEVA – March 3rd, 2015 – HARMAN, the premium global audio, visual, infotainment, and enterprise automation group (NYSE:HAR), is showcasing its impressive technologies for several of the world’s most important automotive OEMs at the 2015 Geneva Motor Show. Demonstrating an impressive range of technology solutions spearheaded by the collaboration with Swiss think-tank Rinspeed, HARMAN is once again solidifying its standing as one of the most important industry innovators.
Rinspeed Budii – the “trans-urban” SUV, powered by HARMAN
Based on the electrically-driven BMW i3, the Budii is the next generation of autonomous urban driving. The concept car, developed by Rinspeed and HARMAN, presents a vision of autonomous driving for couples, with a comfortable and luxurious interior for two. The Budii is equipped with an intelligent HARMAN infotainment system and a tailor-made premium sound system from Harman Kardon to provide the passengers with top-quality HD audio.
The infotainment platform features next-generation navigation, entertainment, driver assistance and service functions and also drives the instrument cluster which provides not only information such as the driving range of the electric vehicle but also features an autopilot mode for autonomous driving. Additionally, real-time sensor data in the vehicle is consolidated by the system, and communicated with the Aha Cloud Platform through an integrated Telematics Communication module to “future-proof” the vehicle with services that update the infotainment system and provide real-time analytics to extend system functionality. This enables high speed data streaming and the car-to-X communication which will be fundamental to autonomous driving. And last but not least, the infotainment system continuously learns the habits and preferences of its passengers to predict their actions.
“Every year, the Geneva Motor Show gives us at HARMAN the perfect opportunity to showcase our most innovative technologies with the Rinspeed concept cars,” says Michael Mauser, president, HARMAN Lifestyle Division. “With our latest audio and infotainment innovations, we can demonstrate that autonomous driving will definitely not be boring, but a truly unique entertainment experience – by bringing technology in the vehicle that, just a few years ago, seemed like science-fiction.”
Harman Kardon sound for new Mercedes models
Continuing the long-standing partnership between Daimler and HARMAN, HARMAN is bringing its premium-level Harman Kardon sound systems into the new Mercedes GLE Coupé as well as the AMG version of the new CLA Shooting Brake. Featuring high-performance double voice-coil subwoofers, both system also feature several speakers positioned optimally in the car. The Harman Kardon sound systems also come with brand-new Class D amplifiers with Logic 7 surround audio processing.
HARMAN infotainment for several Volkswagen brands
HARMAN’s latest infotainment solution developed for the Volkswagen brands is in high demand at the 2015 Geneva Motor Show. The MIB 2 High infotainment system will be premiered in the new VW Touran, the new Skoda Superb and the new Seat Leon. With 8” TFT touchscreen, 3D navigation, integrated HDD, DVD player and Mirror Link, the MIB 2 High presents a best-in-class solution for each car.
Audi MMI Navigation Plus powered by HARMAN
The new MMI Navigation Plus infotainment system by HARMAN is being premiered in two different Audi cars at the Geneva show. Both the new Audi Q7 as well as the R8 are equipped with this premium solution featuring an 8” TFT touchscreen, DAB tuner, DVD player, voice control and several other innovative features.
HARMAN premium infotainment for BMW
The all-new BMW 1 that is being globally premiered at Geneva will be equipped with HARMAN’s Navigation system Professional. Having already been deployed in BMW 2series convertible this system not only features the innovative iDrive touch controller, but also a high-resolution 8,8” touchscreen with split-screen functionality as well as complete voice control.
Ferrari and HARMAN – a partnership of speed and technology
The upcoming Ferrari 488 GTB, the newest biturbo racer from Maranello being premiered in Geneva, not only features a premium infotainment system by HARMAN. It is also equipped with a high-class JBL Professional audio system with QuantumLogic Surround, for a best-in-class listening experience.
Commenting on the new JBL PRO audio system in the Ferrari 488 GTB, Michael Mauser, President Lifestyle Division, HARMAN, said, “Our partnership with Ferrari has now lasted more than 15 years. During this time, HARMAN has always aimed at providing Ferraristi with a best-in-class sound experience, so the audio system will sound as great as the engine.”
Toyota Touch2 by HARMAN is a true language talent
The new Touch2 infotainment system with Go+ key features by HARMAN, being premiered in the new Toyota Avensis, has remarkable voice-recognition features. The system understands 15 different languages, so voice control will be as reliable as possible. In addition, the Touch2 also features Mirror Link, 3D navigation, a high-resolution display and several other innovative features.
Advanced infotainment off-road with Land Rover and HARMAN
The new Land Rover Evoque that is being presented at the 2015 Geneva Motor Show is equipped with the InControl Touch advanced infotainment system by HARMAN. Featuring an 8” vibrant capacitive touchscreen, the infotainment system comes with a full featured 3D navigation system as well as voice-control and a range of connected car and hosted features.
HARMAN at Geneva Motor Show 2015:
Visit HARMAN during the Geneva Motor Show 2015 at its joint booth 6240 with Rinspeed in hall 6 for a demonstration of HARMAN’s portfolio of infotainment and in-car audio solutions. Follow HARMAN online during the Geneva Motor Show 2015:
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Director Corporate Affairs and Communications Europe
HARMAN ( www.harman.com ) designs, manufactures and markets premier audio, visual, infotainment and enterprise automation solutions for the automotive, consumer and professional markets. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® , Mark Levinson ® and Revel®, the Company is admired by audiophiles, musicians and the entertainment venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of approximately 17,600 people across the Americas, Europe, and Asia and reported sales of $5.9 billion during the last 12 months ended December 31, 2014. The Company’s shares are traded on the New York Stock Exchange under the symbol NYSE:HAR.