Make a Toast to British Cycling 2000m up a Mountain

Last year was a momentous one in a year of so many sports but it was perhaps cycling that surpassed expectations more than any other. First Wiggo took the biggest accolade in world cycling clinching the famous Maillot Jaune with an impressive Cav sprint on the Champs Elysée to add the final sparkle to proceedings. With Olympic success for the now Sir Bradley Wiggins as well as the likes of Laura Trott, Jason Kenny, Victoria Pendleton and Geraint Thomas it was a champagne year all round for British cycling.

Moving onto 2013 and the Tour de France a sense of excitement is once again building as Britain looks to carry momentum to win another yellow jersey on the roads of France. The big question is whether it will be Sir Bradley leading the charge or his key support from 2012, Chris Froome. Odds are on Froome to attack in the mountains and with Alpe d’Huez to be climbed twice on stage 18 the quiet man might make his mark that day. The 21 hairpins will be tackled by the peloton on the 18th July twice in what is the most eagerly awaited stage of 2013. The resort best known for skiing will be the most in demand vantage point of the year for the procession beginning with the publicity caravan, followed by the world elite of road cycling.

VIP SKI maintains a collection of chalets throughout the summer in Alpe d’Huez in a position just metres away from the finish line on that crucial day on the tour. The chalets are modern and feature touches of luxury within their traditional alpine frames. There are 5 chalets available within the VIP SKI development situated around a cobbled courtyard at 2000m.

With 7 nights needing to be booked as a minimum over the Tour de France week what else can be done in Alpe d’Huez during July? Cycling is of course the most relevant and one of the best activities on offer. Spectators can ride the roads taking in the atmosphere and ascents before the publicity caravan arrives and deems them closed. Mountain biking is also a favourite in the Alps during the summer with a range of ski lifts operating and nerve jangling trails to descend the slopes. Relaxation is never far away whether it be the hot tub and sauna in La Ferme or gentle strolls around the resorts restaurants and cafés.

An exciting collaboration for the week sees Hammer Sports , specialists in cycling therefore coupling viewing the Tour de France with expert training and technical advice. The aim is to progress keen cyclists to the next stage whether it is from novice up or from seasoned club rider up a level. Guided rides are included within the itinerary including much of the stage tour that ends on the summit of Alpe d’Huez. Prime position for Stage 18 on the slopes of the mountain will make sure nothing is missed and the following day starting in Bourg d’Oisans will also be attended. Prices for the 7 day holiday including half board accommodation in the Chalet Ferme and guiding through the week starts at £999 per person. This includes a road cycling guide. For more information call VIP SKI now on 0844 557 3119 or simply visit the website at www.vip-chalets.com

Lynsey Devon

Heaven Publicity Ltd

Mobile: 44 (0)7717 078862

Phone: 44 (0)20 3544 1563

lynsey@heavenpublicity.co.uk | www.heavenpublicity.co.uk

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About Us

Heaven Publicity is a travel and ski publicity agency launched by Lynsey Devon. Over 20 years Lynsey has earned a reputation for building effective and successful publicity campaigns for leading companies in the travel and ski industries.

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