LA CREMA OPENS HIGH-STYLE TASTING ROOM

Grand Opening Weekend is December 8 and 9

HEALDSBURG, CA (December 5, 2012) –La Crema will open the doors of its expanded tasting room, located just steps off the famed Healdsburg Plaza, on Saturday, December 8. Visitors during grand opening weekend will enjoy samples of artisan wines and appetizers.  

Double the size of the original footprint, the interior look and feel was created by acclaimed home goods designer Marc Blackwell, who drew inspiration from the textures and colors of La Crema wines and vineyards. A focal point of the private wine club room is an expansive, 10-foot long table made from a slab of 300-year-old Bobinga wood – it’s the perfect spot to enjoy one of the new wine and cheese pairings.  

 “Whether making wines or enjoying them, we believe a strong sense of place is important,” said Elizabeth Grant-Douglas, winemaker, La Crema. “Filled with art, light and rich color, the new space enhances the tasting experience. Plus, the larger area means we can present expanded tasting menus, new cheese selections and accommodate bigger groups.”

“When I entertain at home, I want my guests to have a fantastic experience and come away with a strong visual impression,” said designer Marc Blackwell. “I see the new tasting room as La Crema's opportunity to do the same – share the stunning textural, visual and natural world of the winery.”

Seasonal displays will also highlight the work of local artists. Through Spring 2013, visitors can view vibrant abstract paintings from Mandy Bankson of Santa Rosa.

The La Crema tasting room is located at 235 Healdsburg Avenue, Healdsburg, and is open 10:30 a.m. to 5:30 p.m., seven days a week, excluding holidays. Call 800.314.1762 or email info@lacrema.com to schedule a tasting. Guests must be 21 or older to taste wines.

Contact:

Aimee Sands 

707.547.4703

aimee.sands@lacrema.com

About La Crema

La Crema is widely loved for handcrafted Chardonnay and Pinot Noir. For more than 30 years, the family-owned and operated winery has focused exclusively on California’s cool climate coastal appellations, where ocean winds and fog allow grapes to ripen slowly on the vine. Winemaker Elizabeth Grant-Douglas continues to use boutique techniques to produce distinctively balanced and elegant wines. A leader in sustainable vineyard and winery practices, La Crema combines traditional farming methods with new technologies to conserve water, minimize energy use and naturally reduce pests. To learn more, visit www.LaCrema.com or follow us on Facebook (www.facebook.com/LaCremaWinery) or Twitter (@LaCremaWines). 

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About Us

Jackson Family Wines (JFW) is a family-owned company that crafts award-winning wines of distinct character and quality. With a focus on sustainable viticulture practices, responsible vineyard and natural resource management and unparalleled winemaking, the family’s portfolio comprises more than 40 renowned wineries. In addition to their acclaimed California producers, JFW includes fine wines from France, Chile, Italy and Australia. Founded in 1982 by wine pioneer, entrepreneur and philanthropist Jess Jackson, JFW and its various wineries are led by chairman & proprietor Barbara Banke and the Jackson family.

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La Crema tasting room opens Saturday, December 6
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Designer Marc Blackwell creates new La Crema tasting room
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