OVER 100 PEOPLE TAKE PART IN PAYASUGYM’S FIRST URBAN MOVEMENT FITNESS EVENT IN CENTRAL LONDON

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Over 100 people travelled to the urban venue of The Village Underground on Saturday 6thFebruary to take part in PayAsUGym’s first ever ‘Urban Movement’ fitness event. 

The Urban Movement event saw participants sweat through a 70-minute workout class consisting of six different exercise classes that PayAsUGym. The instructors from Good Vibes Fitness, The Hot Spot Yoga, The Capoeira Academy, Work It and London Dance Academy as well as fitness expert, Bradley Simmonds put the fitness enthusiasts through their paces by leading them through Yoga, Pilates, Capoeira, Boxing, Twerking and High Intensity Interval Training (HIIT).

Ale Alvarez, Head of Brand at PayAsUGym says: “The Urban Movement fitness event was a great success, everyone that took part experienced some of the different exercise classes our partners offer through our site. At the same time had a challenging but rewarding workout with friends on a Saturday morning! We want to continue to inspire and motivate more people to keep moving by taking part in our one-of-a-kind social fitness events.”

The event on Saturday 6th February was the first event of it’s kind and PayAsUGym aim to offer one of these events on a quarterly basis in London and other major UK cities.

“It was fantastic to be involved in the first Urban Movement event this weekend. The atmosphere was electric, we built the movement up from low-tempo yoga to high intensity training the guests gradually built up their heart rate resulting in a fun and exciting way to burn calories on a Saturday morning! I can’t wait until the next one!” says Bradley Simmonds, Fitness Expert. 

Urban Movement raised over £1,000 from ticket proceeds, which will be donated to the chosen charity of Sport Relief this week.

For more information about Urban Movement or to see photos from the event click here

-ENDS-

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Notes for Editors:

FACTS & STATS about Urban Movement

  •       Launched in February 2016
  •       Over 100 people took part in the first event
  •       Over 3,000 calories were burnt during the first event
  •       5 pop-ups attended the event to showcase their products. Companies included: The Healthy Body Kit, Amazonas UK, Booband, Nuva Water and JaxCoco. Along with many companies who supported the guest goody bag.

Background information

  • Founders Jamie Ward and Neil Harmsworth came up with the initial PayasUgym concept in 2010, while training for The Solent Swim, an open water event to swim to the Isle of Wight. Unable to find a gym or pool where they could train on a one-off or temporary basis, they spotted an obvious gap in the market and set out to fill it with PayasUgym.

  • PayasUgym offers single-use gym passes, bundles of passes and contract-free memberships at discounted prices.

  • We work with more than 2,300 gyms across the UK to give our customers the maximum choice over when and where they work out.

  • Our aim is to bring more flexibility and more transparency to using the gym, so that you can focus on finding the right gym for you, without the sales pitch.

  • As-you-go membership:

  • o   Daily and monthly passes to all our gyms, pools, spas and studios.
  • o   Maximum flexibility, maximum choice.
  • o   You are always in control of when and how much to spend with this membership and on average our AS YOU GO passes are 21% cheaper than buying direct from the venue.
  • o   Prices range from:
    • §  London day pass range £3.15 - £30
    • §  Class price range (London studios) £3.60 - £40

  • Unlimited membership:

  • o   Our monthly Unlimited Pass gives you total fitness flexibility.
  • o   Exercise how you want, where you want, and best of all, as much as you want.
  • o   All-access pass to as many different gyms, pools, fitness classes and spas as you like with a maximum of 3 times per month at the same venue.
  • o   Prices: Rolling monthly pass for £59 or save 17% with a 6-month pass for £49 per month.
  • o   You can pause at any time and if you don't use your Unlimited Pass, we will automatically pause it for you.

  • We also allow you to cancel a pass. Unused single session passes can be cancelled at any time during their 30-day validity period. Refunds will be put into your account immediately as bonus credit to be used to purchase another pass.
  • Website: www.urbanmovement.me / www.PayasUgym
  • Follow PayasUgym on Twitter at @payasUgym, Facebook at www.facebook.com/payasugym and Instagram at payasugym

FACTS & STATS

  • Launched 2010
  • 297,226 registered users
  • 2,300 gyms – more than a third of the 6,000 gyms in the UK
  • 30,000 fitness classes, 410 swimming pools
  • 232 gyms with day pass prices under £4
  • 768 gyms with day pass prices under £5
  • 359 gyms offering day passes exclusively through Payasugym

For further information and/or to request images from the event please contact: Laura Kettle on 07980757482 or email laura@payasugym.com  

Laura Kettle

PR Manager

t. 07980 757482

e.  laura@payasugym.com

w. payasugym.com

Laura Kettle 
PR Manager
M: 07980757482
E: laura@payasugym.com

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Quick facts

● Urban Movement launched in February 2016 ● Over 100 people took part in the first event ● Over 3,000 calories were burnt during the first event ● 5 pop-ups attended the event to showcase their products. Companies included: The Healthy Body Kit, Amazonas UK, Booband, Nuva Water and JaxCoco. Along with many companies who supported the guest goody bag.
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Quotes

“The Urban Movement fitness event was a great success, everyone that took part experienced some of the different exercise classes our partners offer through our site. At the same time had a challenging but rewarding workout with friends on a Saturday morning! We want to continue to inspire and motivate more people to keep moving by taking part in our one-of-a-kind social fitness events.”
Ale Alvarez, Head of Brand at PayAsUGym
“It was fantastic to be involved in the first Urban Movement event this weekend. The atmosphere was electric, we built the movement up from low-tempo yoga to high intensity training the guests gradually built up their heart rate resulting in a fun and exciting way to burn calories on a Saturday morning! I can’t wait until the next one!”
Bradley Simmonds, Fitness Expert