Very Victoria Silvstedt at Lindex

During September the beautiful Very Victoria Silvstedt by Marie Meili lingerie collection, a selection of seductive and modern bras and briefs for different occasions, will have its premiere at Lindex lingerie department.

“I have always believed that if you have a passion in life you have to go for it, and lingerie is truly one of my passions! I am so thrilled to be the muse of this gorgeous collection that includes so many beautiful pieces that every woman will want in their own collection”, says Victoria Silvstedt.

The Very Victoria Silvstedt collection is built around the concept of the perfect fit combined with round-the-clock glamour. The perfect fit is mainly focusing on the bust line with five key bra shapes that will take you from a natural shape to a show-stopping two cup-size increase. The five shapes are named Diva, Voltage, Venus, VIP and Divine.  

“We think Victoria Silvstedt is a woman with strong self confidence and she truly loves this collection. She knows more than most the importance of fantastic lingerie and how much that supports any fabulous look”, says Inger Lundqvist, Design- & Buying manager for Lindex lingerie.

With Very Victoria Silvstedt every woman can feel at her most feminine and beautiful, whether it’s a red carpet moment or simple every day intimacy.

The collection will be launched at www.lindex.com on September 16.   

For more images visit Lindex Newsroom .

For more information, please contact:

Filippa Tarras-Wahlberg
PR/Press, Lindex
Tel: 46 31 739 53 13
E-mail: filippa.tarras-wahlberg@lindex.com

Lindex is one of Europe's leading fashion chains, with more than 470 stores in 16 markets. Our business concept is to offer inspiring and affordable fashion. The Lindex selection encompasses a variety of fashion concepts within women's wear, kids' wear and lingerie for women who are interested in fashion. Lindex is part of the Finnish-listed Stockmann group. More information is available at www.lindex.com

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Lindex is one of Europe's leading fashion chains, with approximately 480 stores in 18 markets. Our business concept is to offer inspiring and affordable fashion. The Lindex selection encompasses a variety of fashion concepts within women's wear, children's wear and lingerie for women who are interested in fashion. Lindex is part of the Finnish-listed Stockmann group. More information is available at www.lindex.com

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