Advanced digital retail solution for car dealerships showcased at CDX16
ZeroLight demonstrates omnichannel 3D car configurator solution at UK’s largest automotive retail expo
10th May 2016 - Gateshead, UK – ZeroLight, the creator of the world’s most advanced visualisation platform for the automotive industry, will be showcasing its award winning technology at CDX16, the UK’s biggest automotive exposition, on May 24th at Silverstone. The event attracts over 1500 attendees from UK automotive manufacturers, dealer franchises and independents. ZeroLight will showcase ultra-high definition 4K and virtual reality experiences, allowing visitors to digitally explore and configure the stunning Pagani Huayra or Huayra BC.
“CDX16 provides a great opportunity for ZeroLight to connect with the car dealership network, demonstrating first-hand the revolutionary potential offered by an enhanced, digitised dealership experience underpinned with ZeroLight technology,” says Joseph Artgole, Marketing Executive at ZeroLight. “Dealers will be able to see how our solution is transforming the customer journey, delivering highly interactive experiences that complement their business.”
ZeroLight has recently returned from a successful showcase alongside Pagani Automobili at the Geneva International Motor Show, which saw the launch of the bespoke Huayra BC configurator alongside the debut of the acclaimed luxury vehicle.
CDX16 is dedicated to the UK automotive retail industry and is the country’s largest event of its type. Keynote speakers from Google, Twitter and Facebook offer insight into dealerships’ web and social media presence, supplementing a series of delegate workshops. Managing directors from Ford of Britain, Volvo Car UK, Mitsubishi Motors in the UK and SsangYong UK will also discuss the biggest challenges facing the UK automotive industry in the next 12 months.
In the past few months ZeroLight has enjoyed a number of industry award successes, with GP Bullhound, one of Europe’s leading technology investment banks, identifying ZeroLight as a company with the capacity to become a $1bn business.
For further information, browse www.zerolight.com or visit the team at Stand 105 at CDX16 on May 24th.
ZeroLight is the market leading omnichannel visualisation platform for the automotive industry. Pioneering real-time 3D solutions for retail, online and asset creation; ZeroLight empowers OEMs to sell smarter and engage customers with interactive product experiences that enhance the buying process. For more information about the company, go to: www.zerolight.com
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