Federal-Mogul Motorparts Reports Positive Market Reaction to Ferodo ‘COAT+’ Coated Brake Discs; Widens Range to Meet Increasing Demand
95% of Ferodo brake discs will be available with proprietary zinc and aluminium coating by mid-2016
15th September, Bradford, UK… Federal-Mogul Motorparts, a division of Federal-Mogul Holdings Corporation (NASDAQ: FDML), has seen a positive response from automotive aftermarket customers for its COAT+ coated brake discs. Originally introduced in 2011 for a selected range of high-end vehicles, the company now plans to roll out the advanced protective technology to 95% of vehicle applications.
“As more cars are being fitted with alloy wheels that feature an open rim design, brake discs are becoming clearly visible,” says Jonathan Allen, Regional Marketing Manager, Federal-Mogul Motorparts. “This is increasing the desire for braking systems to be aesthetically pleasing as well as be able to deliver excellent braking performance. We believe this is one of the reasons behind the growing preference for Ferodo COAT+ coated brake discs. The practical benefits of ease of handling and time saved for the installer by removing the need for degreasing prior to fitment is also driving demand.”
Ferodo COAT+ brake discs, which provide customers with the assurances of a top performance brake disc with the added benefit of unblemished looks, are finished with a zinc and aluminum flake spray that is evenly coated onto the full surface of the disc. This thin and very consistent covering, which is just 6um (micrometers) thick, not only improves the appearance of the disc but also removes the potential for disc thickness variation, which may be apparent with lower quality coatings and can lead to judder and brake noise. Ferodo COAT+ brake discs also offer corrosion prevention qualities and are resistant to automotive fluids such as brake fluid, greases and other strong solvents which can be present during the installation process.
Federal-Mogul Motorparts has steadily expanded its range of Ferodo COAT+ brake discs during 2015, and by the end of November, will achieve vehicle application coverage in excess of 80%. This will be further increased through the first half of 2016, reaching 95% by the end of June.
To find out more about Ferodo’s COAT+ technology, visit the company’s site at www.Ferodo.com
Editors Note: ‘About Ferodo Brakes’
To achieve optimum friction, brake pads need to be paired with the right brake disc. Ferodo brake discs complement Ferodo brake pads to provide safe, effective braking to 98% of vehicles in the European market. When matched with Ferodo brake pads, they are proven to minimise stopping distance, reduce wear and drastically cut the risk of brake failure and accidents.
About Federal-Mogul
Federal-Mogul Holdings Corporation (NASDAQ: FDML) is a leading global supplier of products and services to the world’s manufacturers and servicers of vehicles and equipment in the automotive, light, medium and heavy-duty commercial, marine, rail, aerospace, power generation and industrial markets. The company’s products and services enable improved fuel economy, reduced emissions and enhanced vehicle safety.
Federal-Mogul operates two independent business divisions, each with a chief executive officer reporting to Federal-Mogul's Board of Directors.
Federal-Mogul Motorparts sells and distributes a broad portfolio of products through more than 20** of the world’s most recognized brands in the global vehicle aftermarket, while also serving original equipment vehicle manufacturers. The company’s aftermarket brands include BERU®* ignition systems; Champion®spark plugs, wipers and filters; AE®, FP Diesel®, Goetze®, Glyco®, Nüral®and Payen®engine products; MOOG®steering and suspension parts; and Ferodo®, Wagner®, Beral®, Necto®, Duron®, Jurid®, Stop®and Abex®brake products.
Federal-Mogul Powertrain designs and manufactures original equipment powertrain components and systems protection products for automotive, heavy-duty, industrial and transport applications.
Federal-Mogul was founded in Detroit in 1899 and maintains its worldwide headquarters in Southfield, Michigan. The company employs nearly 50,000 people in 34 countries. For more information, please visit www.federalmogul.com.
*BERU is a registered trademark of BorgWarner Ludwigsburg GmbH
**All other trademarks shown are owned by Federal-Mogul Corporation, or one or more of its subsidiaries, in one or more countries.
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