Mekonomen to now launch insurance – rapid, simple and affordable

As part of our effort to further broaden our customer offering, Mekonomen is now launching affordable car, home, personal and supplementary insurance policies. In cooperation with the Vardia Försäkring AB insurance company, “Mekonomen CarLife Insurance” will be introduced on 15 March 2013.

In cooperation with a strong partner, Mekonomen will be able to fulfil a clear need for safe and affordable insurance and guarantee high availability since it will be possible to purchase a Mekonomen CarLife Insurance policy directly on

“Mekonomen has a strong brand and we are associated with the ability to offer turnkey solutions. Surveys have confirmed a desire among Mekonomen’s customers to be able to purchase good and affordable insurance policies,” says Marcus Larsson, Executive Vice President of Mekonomen.

About Vardia Försäkring

Vardia Försäkring is part of the Nordic insurance group, Scandinavian Insurance Group. The trade body, Risk & Försäkring, in collaboration with IFU (a part of Stockholm School of Economics IFL Executive Education program) awarded Vardia Försäkring as Non-life Insurance Company of the Year 2012. The supervisory authority responsible for Vardia Försäkring is the Swedish Financial Supervisory Authority.

For further information, please contact:

Marcus Larsson, Executive Vice President of Mekonomen, Tel: +46 (0) 8-464 00 00.

Mekonomen AB (publ). Corp. Reg. No. 556392-1971, Box 6077, SE-141 06 Kungens Kurva, Sweden. Tel: +46 (0) 8-464 00 00. Fax: +46 (0) 8-464 00 66.

Mekonomen makes CarLife easier through a wide and easily accessible range of affordable and innovative solutions and products for consumers and companies. We are the leading spare-parts chain in the Nordic region, with proprietary wholesale operations, more than 400 stores and more than 2,300 workshops operating under the Mekonomen brands.

About Us

Mekonomen group is the leading spare-part chains in the Nordic region and consists of three subgroups; Meca Scandinavia, Mekonomen Nordic and Sørensen og Balchen. We offer a broad and an easily accessible range of value-for-money and innovative solutions and products for consumers and companies. Within Mekonomen Group operates the leading. Mekonomen Group has approximately 400 stores and over 2,300 workshops.