The Minneapolis-based advertising and branding agency wins again with innovative approaches to clients' marketing challenges
March 28, 2012 (Minneapolis) – The 2012 O’Toole Award for Creative Excellence in advertising was awarded last evening to mono as best small agency in the country for the second consecutive year during the American Association of Advertising Agencies’ annual conference in Los Angeles. The 4A’s calls it “the toughest creative award in the business.” The O’Toole, presented only once a year, is based on the work agencies do for many brands, and signifies that in this industry, “…you can't win with one great idea, you have to be great again, and again, and again.” It was presented by Chuck Porter, chair of the 4A’s and Crispin, Porter + Bogusky, to mono co-founders Chris Lange, Michael Hart, and Jim Scott.

“We are passionate about pushing the status quo and finding new ways for brands to connect with people,” said Michael Hart, mono co-founder and creative...