Makes an agreement about Metro in Gothenburg

MAKES AN AGREEMENT ABOUT METRO IN GOTHENBURG Metro will be launched in Gothenburg. In competition with several other companies, MTG Publishing has made an agreement with the Traffic and Public Transport Authority in Gothenburg to produce a free-of-charge newspaper to the commuters. Mondays to Fridays Metro will be distributed on all buses, trams and boats in the Gothenburg region with about 120.000 daily commuters. Metro will be produced in Gothenburg by an editorial office located in the city. The contents will look much the same as in the Stockholm edition, but with several pages of local news, to give the edition a West-Swedish profile. Metro's concept is to be a newspaper distributed free-of-charge, deriving revenue from advertising sales and with a high journalistic level. Robert Braunerhielm, Vice President of MTG Publishing AB, says in a comment: - Metro in Gothenburg is a natural continuation of Metro's success both in Sweden and abroad. Metro in Stockholm started almost two years ago. In a short time it became the second largest newspaper in Stockholm. In July this year, Metro Prague was launched. After just a couple of weeks, it became the largest newspaper in Prague. Two weeks ago, an advertising cooperation started between Metro and three other newspapers. The four newspapers have more than one million readers together. Metro Gothenburg is supposed to start in spring 1998. Stockholm October 16, 1997 For further information, please visit, or email or contact: Hans-Holger Albrecht, President & CEO tel: +46 8 562 000 50 Matthew Hooper, Investor & Press Relations tel: +44 20 7321 5010 Modern Times Group MTG AB has seven business areas: Viasat Broadcasting (free-to-air and pay TV channels in nine countries), Radio (seven networks in five countries), New Media (the Everyday interactive TV portal, Internet portal, Mobile portal, and teletext services), Publishing (financial news and information services), Modern Interactive (home shopping, e-commerce, and logistics), SDI Media (subtitling and dubbing services), and Modern Studios (content production and library). Modern Times Group MTG AB's class A and B shares are listed on the Stockholmsbörsen O-list (symbols: MTGA and MTGB) and on the Nasdaq National Market in New York (symbol: MTGNY). MODERN TIMES GROUP MTG AB Skeppsbron 18, Box 2094, SE-103 13 Stockholm, Sweden Tel. +46 8 562 000 50 Fax. +46 8 20 50 74 (Publ) Registration No. 556309- 9158 ------------------------------------------------------------ This information was brought to you by Waymaker The following files are available for download:

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