NetCom AB announces a new organizational structure for the combined NetCom Group

11/8/2000 4:29 AM EST

NETCOM AB ANNOUNCES A NEW ORGANIZATIONAL STRUCTURE FOR THE COMBINED NETCOM
GROUP

New York and Stockholm - November 8, 2000 - NetCom AB ("NetCom", "the
Group") (Nasdaq Stock Market: NECS), a leading pan-European
telecommunications company, today announced a new organizational
structure. The new structure will combine the management of NetCom and its
newly acquired subsidiary, Société Européenne de Communication S.A. (SEC),
and becomes effective immediately.

NetCom will be organized and managed by Market Area Directors in six main
market areas who will report directly to Lars-Johan Jarnheimer, these are
as follows:

1. Nordic Area (Sweden, Norway, Denmark, Finland and Datametrix) -
Fredrik Berglund
2. Baltics and Eastern Europe (Baltics, Poland, the Czech. Republic) -
Johnny Svedberg
3. Central Europe (Germany, Holland, Switzerland and Austria) - Roman
Schwarz
4. Southern Europe (France, Italy and Spain) - Jean-Louis Constanza
5. Luxembourg (Belgium, Liechtenstein, Tango, 3C and Transac) - Jean-
Claude Bintz
3
6. Other interests (Optimal Telecom, IntelliNet, C ) - Magnus
Mandersson

Lars-Johan Jarnheimer, President and CEO of NetCom AB stated: "The new
management structure will leverage the size and the considerable economies
of the combined NetCom Group. This will strengthen our aim to be a growth
company in new markets focused on customer acquisition, churn management
and cost control."

Anders Björkman, President and CEO of SEC will be leaving the combined
Group. He will remain with the Group until December 14, 2000 to help put
in place the new management structure.

Lars-Johan Jarnheimer comments: "We regret Anders' departure and thank
him for his contribution to the development of NetCom and SEC. We are
pleased he will be working in a field close to our own operations and look
forward to doing business together in the future."

NetCom, formed in 1993, is a leading alternative pan-European
telecommunications company offering fixed and mobile telephony, data
network and internet services under the brands Tele2, Tango, Comviq and Q-
GSM to approximately 10 million people in 20 countries. NetCom operates
Datametrix, which specializes in systems integration, Optimal Telecom, 3C
Communications, operating public pay telephones and public internet
services; Transac, providing billing and transaction processing services;
C are also part of NetCom AB. The Group offers cable television services
under the Kabelvision brand name. NetCom AB has a majority interest in
Société Européenne de Communication SA. The Company is listed on the
Stockholm Stock Exchange, under NCOMA and NCOMB, and an ADR listed on the
Nasdaq Stock Market, under NECS.

CONTACTS

Lars-Johan Jarnheimer Telephone:+ 46 8 562 640 00
President and CEO, NetCom AB, Sweden

Hakan Zadler Telephone:+ 46 8 562 640 00
CFO, NetCom AB, Sweden

Samantha Drover/ Andrew Best Telephone:+ 44 (0) 20 7321 5010
Shared Value

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