News : Borg & Beck

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A TOUCH OF FROST AT FIRST LINE

Keith Frost Joins First Line
The continuing growth of First Line has led to the appointment of another experience aftermarket professional to join the ranks in what is now one of the market’s most formidable sales teams.

Keith Frost, who’s aftermarket career spans more than 30 years and includes a valuable blend of commercial vehicle and automotive experience is now representing the company for both the First...

BORG & BECK BRAKING CATALOGUE

New Range Gets Support Identity

Following the successful launch of its original equipment (OE) quality braking programme, Borg & Beck has provided further support with the introduction of a detailed product catalogue, which clearly sets out the information needed to ensure the correct identification of each component in the range.

Available now, the formidable publication consists of more than 1,500 pages and...
 

FIRST LINE GETS TECHNICAL

Technical Sales Manager Appointment

As a further sign of its commitment to pursue technical excellence in its products and product support, First Line has expanded its technical team with the appointment of Iain Gamble as the technical sales manager for both the First Line and Borg & Beck brands.

Iain has a great deal of experience in the industry as he started his motor trade career in 1983 with Motorists’...
 

NEW GENERAL EXPORT MANAGER FOR FIRST LINE AND BORG & BECK

Ex ADL Blue Print Man Joins The Team

First Line has announced the appointment of Kevin Neaverson to the position of general export manager for both the First Line and Borg & Beck brands.

37-year old Kevin has been employed in the aftermarket all his working life, which started with motor factor chain Thanet Brake Company, where he rose to the position of branch manager. After seven years at the factoring...
 

START-STOP FROM BORG & BECK

Braking Joins The Range

Although predominantly known to the aftermarket for its quality clutch components and kits, Borg & Beck is proud to announce the addition of braking into the portfolio, which will further enhance the reputation of the brand. It also means that Borg & Beck now gets the vehicle moving and helps it to stop!

This introduction will provide aftermarket professionals with a comprehensive range of...
 

ANOTHER FIRST FOR BORG & BECK

Iconic Brand Makes Further Inroads

Integral to its plan to develop the famous brand into one of the aftermarket’s most sought after clutch systems, Borg & Beck have reached their latest milestone with the launch of 31 new DMF solid flywheel replacement clutch kits. These additions bring the total number of kits in the range to 42, which make it the brand with the widest range of available DMF replacement kits in...
 

FIRST LINE ON THE ROAD AGAIN

Automechanika, Russia Is First Line’s Next Destination

Hot-on-the-heels of its last appearance in Madrid, First Line is heading across to the other side of Europe to exhibit in Moscow at Automechanika, Russia.

Commenting on the decision, First Line’s Dan Joyner said: “As our experience in Madrid has shown, the European aftermarket likes the range of matching OE quality parts that we offer and recognise the value...
 

NEW CLUTCH SYSTEMS CATALOGUE

The Latest Car and LCV Applications From Borg & Beck

Borg & Beck has launched its latest clutch systems catalogue, which is fully updated and features its complete range of matching OE quality clutch kits and components.

The 2011/12 edition is substantially larger than its predecessor with 276 new application references, which include an additional 86 3-in-1 CSC kits and 11 DMF replacement solid flywheel kits. As...