News : Borg Beck

Borg & Beck Continues To Grow
Last month’s Motortec Automechanika, Ibérica held in Madrid, presented the First Line team with a second opportunity to showcase its high quality product line up to trade visitors attending Spain’s premier aftermarket exhibition.

Although product quality remains first rate, much has changed behind the scenes since the last show two years ago. The company’s export department has...

Malcolm Crosby and Antonio Arriola
Former Quinton Hazell duo Malcolm Crosby and Antonio Arriola are the men on the ground that are spearheading the rapid growth of the Borg & Beck range within the Spanish aftermarket. Borg & Beck offers a variety of products including clutch systems, braking components and steering and suspension to name a few.

Between them Malcolm and Antonio have 63 years of aftermarket...

Andrew McCluskey
If there was any doubt that First Line is committed to its European expansion agenda, the appointment of Andrew McCluskey will dispel the notion as he joins the company as its export sales manager for Western Europe.

Andrew is responsible for the company’s sales in a huge market that stretches from Scandinavia to Malta and from Portugal to Germany, but he has at his disposal some formidable...

Braking Hydraulics Supplement Friction Range
The ultra successful Borg & Beck braking programme is growing again with the addition of a top quality range of hydraulics to supplement its existing and highly regarded pads, shoes, discs and drums.

The programme includes 104 brake master cylinder, 380 wheel cylinder and 1,224 brake hose references and in line with the company’s commitment to the use of quality...

Support Team In Place To Aid Growth
First Line’s sights are firmly set on overseas expansion after a foretaste of the rewards that lay outside UK borders after exhibiting in Spain, Russia and Germany during the course of 2012. As a result it has made a significant investment into its export sales department to gear itself for the increasing demand it is anticipating from a number of new markets.

First Line...

Incorporating The Latest Technology
In an age that is becoming evermore driven by cyberspace, First Line, the parent company of the Borg & Beck brand, has pioneered a new tool, which harnesses this new technology and incorporates it into a practical solution for one of the trade’s everyday problems.

As part of its continuing support for its customers and for busy workshops battling to remain competitive in a...

Frankfurt Show A Great Success
First Line put significant investment into its presence at Automechanika and has pronounced itself very satisfied with the sales leads and general enquiries that were generated during the course of the show.

Naturally, the prime purpose of the trade fair was to raise awareness of both the First Line and Borg & Beck brands and the high quality products in their range. However, the...

Everyone’s A Winner At First Line’s Classic Race Weekend
Summer arrived in style as First Line welcomed almost eighty guests in glorious sunshine to the Castle Combe racing circuit in Wiltshire, for its second First Line sponsored race weekend last Sunday.

The Classic 50 Race Weekend is a prominent event in Castle Combe’s racing calendar and it was First Line’s Borg & Beck brand that took prime position for...