UK Launch of Unique 3 Lens Polarised Sets

Sunglasses For Sport Ltd, the specialist online retailer of sports sunglasses and eyewear, has been appointed exclusive UK distributor for H3O.  H3O is an American brand with a range of 3 lens interchangeable sets.  The unique feature is that all three lenses in each interchangeable set are polarised – even the lighter (yellow and clear) tints.  Sunglasses For Sport believe these are the only 3 lens interchangeable sets available where all three lenses are polarised.

28 January 2015 – Sunglasses For Sport Ltd, the specialist online retailer of sports sunglasses and eyewear, has been appointed exclusive UK distributor for H3O.  H3O is an American brand with a range of 3 lens interchangeable sets.  The unique feature is that all three lenses in each set are polarised – even the lighter (yellow and clear) tints.  Sunglasses For Sport believe these are the only 3 lens interchangeable sets available where all three lenses are polarised.  Three model types are available:  Ice, Rage and Surge.

All models are unisex in style and sold as a set that includes three different polarised lens colours, and they are available in two grades:  the ‘Lite’ economy range, which features TAC polarised lenses and retails at £49.95, and a premium grade that features optical quality polycarbonate polarised lenses and retails at £89.95.  Frames are very high quality, designed to give years of use.  All models are supplied with high quality hard cases with individual pouches for the spare lenses and a free set of frame cords.

Denzil Lee, managing director of Sunglasses for Sport, comments, “We are delighted to have been appointed exclusive UK distributor for H3O and it’s not often you can say they genuinely do have something unique about them.  To our knowledge these are the only 3 lens polarised interchangeable eyewear sets where all three lens colours, including yellow and clear options, are polarised.  Before we actually saw it we were sceptical that there could really be a polarised clear lens; but it’s true – and it works!  These 3 lens polarised sets are exceptional value for money and we’re sure the H3O range will create a great deal of interest amongst cycling enthusiasts.”

The H3O range is available to buy now at http://www.sunglassesforsport.com .

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Issued on behalf of Sunglasses For Sport Ltd by Next Step Marketing Ltd

Media enquiries to: Heather Lambert

Tel:      44 (0)1256 472020

Fax:    44 (0)1256 471010

Email: heather@nextstepmarketing.co.uk

Notes to Editors

Since launching in June 2007 with just a few dozen models from a limited range of brands, Sunglasses for Sport has grown to become one of the UK’s leading online stores for sports sunglasses and sports eyewear.  The site now boasts 16 brands including Oakley, Bollé, Bloc, Cébé, Polaroid, Sunwise and Serengeti along with its own Evolution ‘house’ brand specially made for the company.  Sports enthusiasts really are spoilt for choice with over 600 models available including around 150 polarised models.  Price range from £8.95 to £560 but there are dozens of options at under £20.

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About Us

Next Step Marketing (NSM) is a marketing and communications agency based in north Hampshire. The business is headed up by Denzil Lee. Prior to setting up NSM Denzil spent 11 years as Director of Marketing for National Boat Shows Ltd (London Boat Show & Southampton Boat Show) and before that held other senior sales and marketing roles with two FTSE 100 PLCs. He has been a member of The Chartered Institute of Marketing since 1992, gaining Chartered Marketer status in June 1999. In November 2006 he was made a Fellow of the Institute. Since 1992 he has also been a member of The Marketing Society. We have worked across many different sectors with extensive experience of both consumer and B2B campaigns.

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Sunglasses For Sport Ltd, the specialist online retailer of sports sunglasses and eyewear, has been appointed exclusive UK distributor for H3O.
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The H3O range is available to buy now at www.sunglassesforsport.com
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Quotes

To our knowledge these are the only 3 lens polarised interchangeable eyewear sets where all three lens colours, including yellow and clear options, are polarised.
Denzil Lee, Sunglasses For Sport Managing Director
Before we actually saw it we were sceptical that there could really be a polarised clear lens; but it’s true – and it works!
Denzil Lee, Sunglasses For Sport Managing Director