Releases - Open Communications

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Henrik Gunilla David Gray Maria David Levin
 

Open Communications adds four senior team members to better meet clients’ needs

10/15/2012 5:26 AM EST
Open Communications, the independent brand communications agency, is adding a number of senior team members to support clients’ growing needs. The agency has recruited a senior Account Manager, a seasoned Account Director and a talented next-generation Art Director.
Open also previously recruited a CEO who is now stepping in as Partner and co-owner. The agency, which works primarily in English on international...

Swiss Marketers Journey to Sweden to Explore Scandinavian Digital Success

5/20/2010 5:00 AM EST
The Swiss Chapter of the International Advertising Agency (IAA) recently travelled to Stockholm to get first-hand experience of how Swedish companies are applying internationally recognized design and web expertise to brands – and realizing global success.
“Swedish web know-how and increasingly innovative use of digital platforms are fast rivaling Sweden’s well-established reputation for design. Our visit seeks...

Swedish revenue experts promote upside of correct pricing during market downturn

9/26/2008 7:30 AM EST
Swedish revenue consultancy, PriceGain, will travel to the US to highlight the profit-boosting power of pricing – a potent device in the bid to protect profits from recessionary pressures.
Correct pricing is an exact science. Setting a low price attracts plenty of buyers, but the slim profit margin will result in insignificant revenue. Fix it too high and customers will simply not make the purchase. Land on the...

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