BRING HOLIDAY JOY TO THE PETS WHO GIVE YEAR-ROUND LOVE

Petmate® Offers Gifts for the Most Discriminating Pets – and Their Pet Parents

Arlington, TX (November 17, 2010) – For those special pets and pet parents out there, Petmate makes holiday shopping easy this year by offering unique gifts on any budget!

Let the Sugar Plums Dance!

Pet parents can bring home a new place for their pet’s sweet dreams this holiday season! The Signature Series™ Sleigh Bed features luxurious, colorfast, upholstery-grade woven suede in a rich Espresso color with coordinating chenille stripe. The extra dense foam base provides added comfort. The Sleigh Bed also features a removable pillow and zippered, removable cover, making it easy to keep clean. It is offered in a 30” x 14” size, and retails for $99.99.

For dogs that need a little extra comfort and support, there is the Signature Series™ Ortho Bed. The low-profile height provides easy access – ideal for older pets or pets recovering from surgery. It features a removable pillow as well as a zippered cover, making it easy to keep Fido’s bed clean and soft. Made with colorfast, upholstery-grade woven suede, this bed is available in Espresso, nicely sized at 36” x 48”, and is priced at $159.99.

Pets love sofas, and now a pet can have their own with this adorable 20”x16” Sofa Pet Bed! The sleep surface and decorative trim are a stylish Sherpa fleece, and the suede bolster and gusset are available in four colors. A non-skid bottom keeps the bed in place, and it is machine washable for easy care. The bed retails for $19.99.

With soft, warm micro-terry for colder months, and a cool sleep surface for warmer months, the Reversible Lounger Pet Bed makes pets comfortable at any time of year. This machine washable 14”x18” bed is available in five colors. A decorative Bone Appliqué gives the bed a playful look for Fido’s playful style. It is priced at $19.99.

Bring the Holiday Spirit

Petmate has toys that are sure to get pets into the holiday spirit! The Dogzilla® is a boredom-busting toy that offers the ultimate way for a pooch to release energy, exercise and stay mentally stimulated. They are perfect for heavy chewers and for parent-pet interaction. Available in a variety of engaging shapes and sizes, it has a protein flavor and vanilla scent. Retail prices range from $8.99 - $14.99, based on size.

Bring back that old comic book charm and give your pup hours of squeaking fun with Petmate’s BigSqueaks™. These “superheroes” of the disc-shaped squeaker toy world are made of a tough Nylon “squeaker” covered with a durable material that will squeak longer than other squeak toys. And in bright colors with expressions like “Pow!” “Boom!” and “Kablooie!”, Fido will surely be the talk of Gotham City. Available in three different sizes, retail prices range from $7.99 - $14.99.

The Crazy Circle® will have kitties dancing! Cats will have crazy fun – and stimulating exercise – as they bat the ball around the circle trying to get it out. Available in small (9.5” circle) for $9.99 and large (17” circle) for $12.99.

For sharpening claws, the Lean on Me Scratch™ Post will satisfy the most finicky cats and their fashion-forward pet parents! The post’s scratch pad is made of natural jute with a beautiful brown leaf print that lends sophistication and style to any décor. Even better, the jute scratch pad is easily replaceable, so when it wears out, the cat can enjoy a brand new look without the pet parent needing to buy a new post! Catnip “reservoirs” at the top of the post give cats multi-sensory play without the catnip mess. And, no skid rubber feet hold the post in place so cats can scratch the post without scratching the floor. The scratch post retails for $32.99, and the jute replacement pad is $16.99.

Fill Their Stockings with Fun!

They’ve brought pet parents joy, so fill their stockings to the top! Dogs can have at it with BOODA Tuff Plush®, a line of fun plush characters that will last three times as long as regular plush. Most plush toys are quickly destroyed by over-eager dogs. But Tuff Plush is made to withstand heavy chewing and is still soft enough to feel like a regular plush. Tuff Plush is available in several different styles, characters, and sizes. Retail prices range from $7.99 - $11.99.

The BOODAMonsters™ line of plush toys provide hours of out-of-this-world fun, giving dogs both squeaking and grunting satisfaction. Five unique, colorful designs give pet parents a choice of shape that will appeal most to their pup. Each design comes in three sizes, and range in price from $3.99 - $7.99 Or, if a pup likes all squeaking all the time, pet parents can check out the Squeakin’ Me Crazy™ line of plush toys. Multiple squeakers give a pup different places to chew for that squeaking thrill. High-quality quilted patterns come in bright colors. Choose from five fabulous designs. Retail prices range from $9.99 - $12.99, based on style.

For healthy exercise and parent playtime, the Dogzilla® Disc is an interactive toy made from high quality foam that does not break or snap when punctured. The disc gives dogs lots of high-flying fun while still being easy on the mouth. Covered in vibrant, tear resistant cloth, this 10” disc will have dogs and their pet parents soaring. Priced at $10.99, the Disc comes in two vibrant colors: blue and orange.

Fluffy will find hours of fun in her stocking when she finds Batters™!  Available in two exciting sizes, these toys are perfect for wrestling, hugging, kicking and playing. The Batters encourage cats to use their front paws the way they were meant to be used, providing hours of stimulation and swatting fun. Retail prices are $9.99 for the Big Batters and $5.99 for the Itty Bitty Batters.

Stay Fit Through the Holidays

These leashes and accessories are designed to make walking a pleasure for pets and pet parents alike. The new and improved lightweight Walkabout® leash is ergonomically designed to comfortably fit any hand, and uses a patented “trigger”-style index finger control for quick action, rather than the standard thumb control. A tangle-free inlet keeps the leash webbing from getting jammed inside the housing. Available in four colors, and comes in small ($24.99), medium ($26.99), and large ($32.99).

Pet parents can finally ditch the pliers and stop breaking fingernails! The Tagnabbit™ makes it easy for pet parents to switch tags to collars and harnesses. Tagnabbit is a completely unique tag ring made of durable die-cast zinc that is designed to make it easy to add or remove tags. It is constructed of two rings attached by a swivel, so the tags don’t get tangled. One of the rings, the “D” ring attachment, easily attaches to or releases from any collar. The other ring is the tag ring, with an easy attach/release for pet’s tags. Both rings have an easy to push in spring-loaded arm, for easy on/off of tags, collars, or harnesses. It retails for $3.99.

Give Pets a Holiday Feast, the Smart Way

Feeding and watering systems make feast time a joy for pets and their pet parents! The Petmate LeBistro® Programmable Feeder not only reliably delivers portion-controlled meals to Fido or Fluffy while the pet parent is away, it also eliminates the daily chore of scooping and measuring. The stylish feeder is simple to program and dispenses portions that the pet parent selects, serving one, two or three meals per day. It’s ideal for pets that need a little weight management help to shed those extra holiday pounds! The bowl is removable for easy cleaning and is top-shelf dishwasher safe. Two sizes are available: 10 lb, which comes in black and is ideal for dogs $99.99, and the 5 lb model that is offered in bleached linen and is ideal for cats $89.99.

And don’t forget the water. Petmate’s ultra-quiet Deluxe Fresh Flow® Purifying Pet Fountain is perfect for households with cats or small dogs, providing naturally cool, flowing filtered water that pets will love. This gentle fountain silently sends water down a smooth sloping ramp into the bowl with no splash or bubbles, encouraging pets to drink more water that in turn helps reduce the risk of urinary diseases. Charcoal filters remove impurities and debris, and water is moved through the unit by a whisper-quiet AC submersible pump. Available in two sizes, and is priced at $39.99 and $59.99.

Contact:  Sarah Julian
Director, Corporate Communications
sjulian@petmate.com

Committed to the wellbeing of pets and the world they live in, Petmate is the trusted authority in smart solutions for devoted pet parents and discerning retailers alike. Sound advice and high quality products that are innovative, safe, practical and fun are Petmate hallmarks, as shown in our complete lines of: kennels, dog houses, bedding, litter maintenance, feeding and watering solutions, toys, collars and leads, and pet accessories. We, at Petmate, have pets too and are driven to create a healthy, happy life for your pets and ours. Petmate products can be found at pet supply stores nationwide. Call 1-877-PETMATE or visit www.petmate.com for more information.

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