Betsafe launch exclusive Gumball 3000 slot developed by Play’n GO Bespoke Game Studio

With just a few months left to the start of the famous Gumball 3000 race - Betsafe have launched an exclusive “Gumball 3000 Slot” developed by Play’n GO Bespoke Game Studio. 

The “Gumball 3000 Slot” captures the spirit and the excitement of the well-known car race and its unique cocktail of high style, lavish hospitality and blend of exclusive elite cars.  This year the Racing starts in Copenhagen and runs via Stockholm, Turku, Helsinki, St. Petersburg, Tallinn, Riga, Warsaw and Vienna, with the finish in Monaco  - just in time for the F1 Grand Prix .

The game is available in both Flash and HTML5 for desktop and mobile devices.

“Some week ago the game was rolled out on an exclusive basis to the players of Betsafe and it was with great excitement and satisfaction we saw the number of concurrent users increase rapidly.”, says Martin Zettergren, Product Development Director at Play’n GO.

“Play’n Go have done a great job on our exclusive Gumball 3000 slot. A slick game engine with some fantastic features and great artwork bring to life the excitement and fun of the Gumball 3000 brand. Early performance has been great and we have high hopes for this game.” says Sam Brown, Head of Gaming at Betsson Group.

The Play’n GO “Bespoke Game Studio” is developing unique bespoke games for various select customers and will be releasing a range of high class bespoke games during 2013.

About Play’n GO – The Gaming Pro

Play’n GO is a gaming specialist and leading developer of smart systems and content especially designed for performance on mobile phones, tablets, game terminals and websites. Play’n GO independent E-gaming Platform – EGP, delivered with a complete and comprehensive back-office, gives operators a unique foundation to tailor their offerings. Play’n GO is a trusted business partner, ensuring its clients are equipped with superior back-office administration tools for surveillance & marketing in addition to premium gaming content that fun-seeking players can enjoy virtually anywhere; Just click PLAY and GO!

About Betsson

Betsson offers a wide range of first-class online gambling products and games in a safe and user-friendly gaming environment. Betsson’s product portfolio currently includes: Sportsbook, Casino, Poker, Games, Scratch cards and Bingo, operated by BML Group Ltd, a company in the Betsson Group, under a license granted by the Malta’s Lotteries and Gaming Authority under the Remote Gaming Regulations. BML Group operates many different gaming sites such as,,,

For more information, please contact:

Robert Skogh, Business Development Director at Play'n GO
Phone: +46 709 314370, or e-mail:


Sam Brown, Head of Gaming at Betsson Group
Phone: +356 7997 6565, or e-mail:

About Us

Play’n GO is a gaming specialist and the leading mobile casino gaming developer. Our games are designed for great performance on smartphones, tablets, terminals and websites. By combining extensive experience with the latest technology we create products that are truly modern, complete & highly flexible. Play’n GO’s premium gaming content, designed for multi-device consumption stand out from the competition and are greatly appreciated by players worldwide.




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