Rapunzel of Sweden launches new hair care series for blond hair

Rapunzel of Sweden has launched a new hair care series specially developed for blond hair – Silver. The series neutralises yellow tones and gradually changes the warm blond hair colour cooler. It is 100% vegan and works just as well on your own hair as it does on extensions.

Rapunzel’s new silver series contains violet pigment and blackberry extract which gradually reduces the yellow tones in blond hair. The series works just as well on natural hair as it does on extensions and gives the hair a cooler tone as well as nurturing and building up the hair.

Rapunzel Silver series consists of shampoo and conditioner having a fruity fresh aroma with musk base tones. The complete hair care series is completely free of sulphates and parabens, contains no animal products and is manufactured and produced in Sweden.

The complete hair care series can be purchased on-line at Rapunzelofsweden.com and in the Rapunzel Concept Stores in Stockholm, Gothenburg, Malmö, Uppsala and Umeå in Sweden and in Helsinki in Finland. Throughout the month of December, the products are also available in an attractive gift pack. 

Rapunzel Silver Shampoo 250 ml: 149 SEK/ 109 DKK/ 139 NOK/ 12,99 €

Rapunzel Silver Conditioner 250 ml: 149 SEK/ 109 DKK/ 139 NOK/ 12,99 €

Rapunzel Silver – Gift box (dual pack 250 ml - Special campaign price in December: 250 SEK/ 189 DKK/ 229 NOK/ 20,99 €)

For more information, press samples or high-resolution pictures, please contact:

VASS PRODUCTIONS | Susanna Sjöberg | susanna@vassproductions.com | +46 (0)8-796 94 44

RAPUNZEL OF SWEDEN | Eva Fraenkel | eva.fraenkel@rapunzel.com | +46 (0)70 – 276 26 20

Rapunzel of Sweden is one of the Nordics leading hair extension providers. In just a few years the company has grown extraordinarily, and today Rapunzel of Sweden is a large and highly publicized online company with customers in over 60 countries worldwide. The company uses its own brand, Rapunzel® and supplies hairpieces, wigs and hair care to many people worldwide. In addition to a great online business, headquartered in Umeå, Rapunzel of Sweden also started Rapunzel® Concept Stores. There are salons in Umeå, Stockholm, Malmo, Gothenburg, Uppsala and Helsinki.


About Us

Rapunzel of Sweden is one of the Nordics leading hair extensions companies operating mainly on the internet with customers in more than 60 different countries. The company uses its own brand, Rapunzel® and delivers hair extensions, wigs and hair care to hundreds of thousands of people all over the world. Apart from the large online business with it’s head office in the city of Umeå (Northern Sweden) Rapunzel of Sweden also has established the Rapunzel® Store Concept, and the foundation Rapunzel vs Cancer.




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