Top Hollywood stylist Jen Atkin visits Rapunzel of Sweden

Hollywood stylist Jen Atkin spent two days this week at Rapunzel of Sweden in Umeå, Sweden, holding courses and doing demonstrations. Usually she spends her time styling the likes of Khloe and Kim Kardashian, Jessica Alba, Nicole Kidman and Katy Perry and she has also done several magazine front cover stylings for US Vogue and others. She is an extremely happy Rapunzel customer and especially appreciates the very high quality of the hair.  

- I have worked with many different hair companies and think that Rapunzel’s extensions are totally fantastic. Such great quality, you can wash them again and again and they stay just as beautiful, especially when you compare with many other companies that tend to mix real hair with synthetic hair. Rapunzel’s hair really stands out from the others, says Jen Atkin. 

Jen has been giving demonstrations and holding training sessions for Rapunzel hairdressers and staff for two whole days. On the agenda were cutting and styling techniques as well as product development and loads of great tips, advice and ideas have been exchanged during these days.  

- We have enjoyed two totally amazing days of demonstrations, photos and filming together with Hollywoods leading hair stylist Jen Atkin. She has been a Rapunzel customer now for almost a year and I can’t describe in words how happy I am to hear her say that she loves our hair and that she chooses to use it on her clients! It means so much to me, and all of us at Rapunzel, says Ida Backlund CEO and founder of Rapunzel of Sweden. 

For Christmas Rapunzel is planning a massive launch of a new and unique product which was the focus of some of the demonstrations. A hair piece made of real hair which is the kind of thing that is very much in demand.

- It is amazing. You get so much hair in no time. I think it´s going to do pretty well. You just clip it in and you instantly get all this hair. It´s awesome, says Jen Atkin.

The new hair piece, Rapunzel Red Carpet Hollywood Volume, is due to be available to purchase in December. 

For more photos and exciting behind the scenes images check out Rapunzel and Jen Atkin in social media:

Instagram: @jenatkinhair @rapunzelofsweden

For styling tips and more check out Maneaddicts.

Rapunzel of Sweden is one of the Nordics leading hair extensions companies operating mainly on the internet with around 50 employees and customers in more than 60 different countries. The company uses its own brand, Rapunzel® and delivers hair extensions, wigs and hair care to hundreds of thousands of people all over the world. Apart from the large online business with it’s head office in the city of Umeå (Northern Sweden) Rapunzel of Sweden also has established the Rapunzel® Store Concept, and the foundation Rapunzel vs Cancer.

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Rapunzel of Sweden is one of the Nordics leading hair extensions companies operating mainly on the internet with customers in more than 60 different countries. The company uses its own brand, Rapunzel® and delivers hair extensions, wigs and hair care to hundreds of thousands of people all over the world. Apart from the large online business with it’s head office in the city of Umeå (Northern Sweden) Rapunzel of Sweden also has established the Rapunzel® Store Concept, and the foundation Rapunzel vs Cancer.

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I have worked with many different hair companies and think that Rapunzel’s extensions are totally fantastic. Such great quality, you can wash them again and again and they stay just as beautiful. Rapunzel’s hair really stands out from the others!
Jen Atkin