Star Alliance network first to use a CRS alliance display

STAR ALLIANCE NETWORK FIRST TO USE A CRS ALLIANCE DISPLAY Star Alliance, the Airline Network for Earth, announces a CRS alliance display allowing travel agents to check schedule and availability of Star Alliance flights in a single display that shows only member airline direct flights and connections for a chosen itinerary. From a single screen display, agents may now access an integrated choice of flights offered by the Star Alliance carriers. They can respond quickly and easily to their clients' requests to view a Star Alliance network offer, thus optimizing their proposed travel solution. The new display allows the Star Alliance network to build brand awareness and enhance the level of customer service. Individual Star Alliance carriers will continue to be displayed with their own airline code in the CRS systems. Star Alliance was first to specify requirements for a CRS alliance display, thus paving the way also for other alliances to offer their combined flights according to the system users' alliance preference. "We are pleased that the Star Alliance members were the first to launch the new alliance display in most major CRS's", said Mr. Per Wehlander, Manager, CRS and Industry Affairs, SAS. "It is another example of our commitment to providing customer benefits and seamless solutions for our distribution partners." Star Alliance was launched in May, 1997. It groups Air Canada, Air New Zealand, Ansett Australia, Lufthansa, SAS - Scandinavian Airlines, United Airlines, Thai Airways International and Varig. ANA - All Nippon Airways will join the alliance in October, 1999. SAS CORPORATE COMMUNICATIONS For further information: Per Wehlander, SAS, tel. +46-8-797.2964 E-mail: per.wehlander@sas.se70-997 27 89 ------------------------------------------------------------ Please visit http://www.bit.se for further information The following files are available for download: http://www.bit.se/bitonline/1999/07/07/19990707BIT00140/bit0001.pdf http://www.bit.se/bitonline/1999/07/07/19990707BIT00140/bit0002.doc

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