Major customer influx at Delhi Wood 2017
From March 1th to 4th, Sherwin-Williams India participated at the Delhi Wood 2017 woodworking trade show in Greater Noida, outside Delhi. In a 42 square metre stand located in the machinery section, the company showcased its full product line.
Nearly all of the major companies within the wood coating industry exhibited at the event, but Sherwin-Williams India managed to stand out from the crowd. A nicely composed display of polished wooden logs attracted much attention and contributed to the overall success.
“The response was great this year, in spite of the demonetisation effects in India. About one hundred customers expressed a desire to work with us, provided that we satisfy their technical and commercial needs. Especially large furniture exporters were glad to see us at Delhi Wood, as they expect us to increase our presence here in India and rely on us to offer new innovative products”, says Rajendra Saxena – Country Head, Product Finishes Division.
The exhibition also revealed some new trends and demands from the different segments, where lower prices and special effects were a few of the recurring themes.
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Marie-Louise Eklund, Brand Manager EMEA
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About Sherwin-Williams Product Finishes
Since 1866, Sherwin-Williams has provided manufacturers and finishers with the coatings they need to make their products look better and last longer, while helping their operations meet productivity and sustainability goals. For both wood and general industrial markets, our innovative solutions go beyond our innovative liquid and powder coatings to include on-site technical assistance, customised products, colour and design services, and process improvement expertise. We’re more than a coatings provider – let us show you how we will be your coatings solution partner. oem.sherwin-williams.com.
About The Sherwin-Williams Company
Sherwin-Williams is a global leader in the development, manufacture and sale of coatings and related products with more than 47,000 employees and business in 120 countries. The company goes to market through more than 4100 company-operated paint stores, automotive branches, and industrial distributors. With annual sales of nearly $12 billion, it is the largest coatings manufacturer in the United States, and the third largest world-wide.