The Left Shoe Company makes its British debut in St James’s

St James’s London is pleased to announce contemporary shoemakers The Left Shoe Company have chosen to open their first UK store in Princes Arcade. The Left Shoe Company combines traditional skill with state of the art technology creating a truly unique shoe buying experience. Neighbours in Princes Arcade include British men’s heritage label Smart Turnout London that opened in November, as well as shoemakers such as Loake and Barker.

Erkan Fere, CEO of The Left Shoe Company says: “For The Left Shoe Company, it was important for the first London store to be opened in St James’s, surrounded by excellent restaurants, hotels and services focusing on the made to measure and bespoke needs for the modern gentleman. The various premium lifestyle brands support one another. We at The Left Shoe Company feel very much home in St James’s.”

The Left Shoe Company measure customers with state of the art 3D foot scanning technology. The measuring platform analyses your precise foot size and this scan is then used to create handcrafted, made to order shoes. When selecting a style of shoe, there are four collections to choose from, contemporary, classic, modern classic and casual. From here you can select each aspect, including style, material and details creating your own bespoke footwear.

The process from measuring to walking takes six weeks and in the meantime your personal foot scan is stored and each detail added to a membership card, allowing you to then order shoes online to your specification from anywhere in the world.

For more information on St James’s visit:

stjameslondon.co.uk

twitter.com/_stjameslondon

For further information and images please contact Verity Ramsay or Susie Howard. Tel: +44 (0)20 7287 9601 Email: verity.ramsay@sisteris.com or susie.howard@sisteris.com

NOTES TO EDITORS

The Crown Estate is investing £500 million into St James’s over the next 10 years with a focus on developing the area in line with its core values: personal, distinctive, stimulating and eclectic. The Crown Estate’s holdings now comprise of nearly half of all the buildings in the area, totalling 4 million sq ft.

A major component of the investment plan is The Crown Estate’s Eagle Place development, located between Piccadilly Circus and Jermyn Street. This 100,000 sq ft development will provide prime West End space for retail, office and residential use with external displays of public art by Royal Academicians Richard Deacon and Stephen Cox. Another large focus of the investment strategy is St James’s Market, which is to be redeveloped to preserve historic facades together with public realm enhancement to create 245,000 sq ft of office, retail, restaurant and leisure accommodation.

The Crown Estate is committed to enhancing the area through a proactive tenant mix strategy, continued refurbishment of some of London’s most historic landmark buildings and improved streetscape to encourage pedestrian dwell time. The St James’s development will secure the area as one of London’s most sought after retail destinations.

For further information and images please contact Verity Ramsay or Susie Howard. Tel: +44 (0)20 7287 9601 Email: verity.ramsay@sisteris.com or susie.howard@sisteris.com

For further information please contact Verity Ramsay or Susie Howard

T: 44 (0)20 7287 9601        

Email: verity.ramsay@sisteris.com or Email:susie.howard@sisteris.com

Sister, a creative multi-platform communications agency that strategically integrates public relations with marketing, advertising, social media, digital design, web development and film production.

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